In a nutshell…
We are seeking an exceptional Technical (AI) Media Director to pioneer AI-powered media transformation for our enterprise clients. This is a strategic and hands-on role for someone who can bridge the gap between cutting-edge AI technology and practical media application - defining what 'AI in Media' means, building roadmaps from ambition to reality, and delivering transformative programmes that position our clients at the forefront of the industry.
What you’ll be doing…
You'll work with large enterprise clients who recognise AI as a critical priority but lack specialist expertise in their media teams. Your mission is to assess their current baseline, identify opportunities, and design and deliver pilots, workstreams, and strategic initiatives that demonstrate measurable value. From LLM-powered search and Answer Engine Optimisation (AEO) to agent shopping behaviours and in-house capability building, you'll be at the cutting edge of media's AI revolution.
This is primarily a client-facing role where you'll spend the majority of your time embedded with clients, leading transformation programmes and building their confidence in AI adoption. You'll also mentor colleagues eager to upskill in AI, sharing knowledge and building internal capabilities. This is a contract role with a view to becoming permanent for the right person, offering the opportunity to work on some of the most exciting media transformation programmes in the market.
Your key contributions will be across several areas:
AI Strategy & Media Transformation
* Define what 'AI in Media' means for enterprise clients, translating emerging technologies into practical business applications.
* Conduct baseline assessments of clients' current AI maturity and identify high-value opportunities for AI integration across media planning, buying, and optimisation.
* Develop strategic roadmaps that articulate how AI can transform media effectiveness, efficiency, and competitive advantage.
* Design and lead AI-powered media transformation programmes, ensuring alignment with client business objectives and delivering measurable outcomes.
* Advise on build vs buy decisions for AI-powered media technology, evaluating solutions and making recommendations based on client needs and capabilities.
Implementation & Delivery
* Design and execute controlled pilots to test AI capabilities in areas such as in-house planning, automated buying, LLM search optimisation, AEO, and agent shopping behaviours.
* Build proofs of concept (POCs) that demonstrate the value of AI in media, using results to inform scaled rollouts and long-term strategies.
* Deliver implementation roadmaps, project plans, and workstream documentation that enable clients to execute with confidence.
* Oversee pilot programmes end-to-end, from design through to evaluation, ensuring rigorous measurement and clear learnings.
* Support clients in defining their global AI models for future years, using pilot results to inform strategic direction.
* Support clients is measuring the ROI of AI use in media to prove its value.
Thought Leadership & Knowledge Sharing
* Stay at the forefront of AI developments in media, including LLM applications, generative AI, Answer Engine Optimisation, agent-driven commerce, and emerging media technologies.
* Translate complex technical concepts into accessible insights for non-technical stakeholders, building client confidence in AI adoption.
* Mentor and upskill colleagues in AI capabilities, fostering a culture of learning and innovation within the team.
* Contribute to thought leadership, case studies, and best practice documentation that positions the business as a leader in AI-powered media.
About You...
* Proven senior-level experience in media, with a strong blend of strategic consulting and technical delivery.
* Deep expertise in AI applications for media, including hands-on knowledge in at least one of LLM-powered search, Answer Engine Optimisation (AEO), agent shopping, programmatic automation, and AI-driven media planning and buying.
* Proven track record of leading media transformation programmes for large enterprise clients, with demonstrable results.
* Strong understanding of the media landscape, including planning, buying, measurement, and optimisation across channels.
* Experience designing and delivering pilots, POCs, and controlled experiments to test new capabilities and build business cases.
* Ability to work with client-approved tools and technology stacks, demonstrating adaptability and technical fluency across platforms.
* Strategic thinker with the ability to translate ambition into actionable plans and deliver complex programmes on time and to a high standard.
About Our Client
When brands act responsibly in the media and marketing environment, their success deepens. Responsible marketing is a broad set of criteria - from a baseline of standards in brand safety, governance, and compliance through to future-proofing endeavours in sustainability, inclusion and diversity, and ethical marketing practice. Our client’s success hinges on making media and creative fit for progress.
Their team’s passion for diversity, inclusion, sustainability, equality, and ethical practice through responsible marketing is what sets them apart. They help clients realise growth through media, digital, and marketing consultancy.
They are at an exciting and critical phase of growth and, as we evolve, they want to bring together more passionate people who share these values.
We're all about our business and our client's businesses reflecting the world around us, which means we embrace diversity and inclusion and promote equity and belonging. We welcome applicants from all backgrounds and experiences. Apply as you are, because we'd love to hear from you