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Director of sales - cambridge

Cambridge
edyn
Sales director
Posted: 14 September
Offer description

Join to apply for the Director of Sales - Cambridge role at edyn

Overview

Purpose: To drive commercial performance and take full ownership of sales targets across assigned Locke & Cove properties in the Cambridge London market, delivering revenue growth through strategic account management and targeted new business development.

Reporting to: Senior Director of Sales - UK. You will be based onsite 5 days a week, with core hours of 9-5 (40 hour working week).


In this role you will be responsible for the following

* Developing and executing property-level sales strategies aligned with OKRs to meet or exceed revenue targets across the Cambridge London portfolio.
* Delivering against ambitious B2B revenue targets with full personal accountability for results.
* dedicating approximately 25% of your efforts to direct revenue generation through hands-on account management – identifying growth opportunities, increasing market share, and maximising yield from existing clients.
* Allocating 75% of your time to high-impact new business development – personally identifying, pursuing and closing new corporate clients that deliver significant incremental revenue.
* Implementing rigorous account planning to systematically grow revenues from existing and new B2B customers across channels including direct corporate clients, Travel Management Companies (TMCs), Serviced Apartment Booking Agencies (SABAs), and other B2B intermediaries.
* Actively pursuing revenue opportunities across all segments including corporate, groups, M&E, mid & extended stay.
* Collaborating with the Key Accounts Team, Groups & MICE Team, and wider Commercial Team while maintaining personal ownership of revenue targets.
* Maintaining disciplined use of CRM and edyn's database with data quality and pipeline management.
* Providing detailed, data-driven reporting on sales activity, pipeline development and revenue performance.
* Networking at high-value events, exhibitions and conferences to build relationships within the Cambridge London market.
* Personally hosting FAM trips, property showcases, sales presentations and events to drive business to your properties.
* Adhering to internal processes for effective account management and maintaining comprehensive, up-to-date records.
* Producing actionable management information from internal systems to support strategic decision-making.


Requirements


Experience

* 4 years of previous hotel experience across multiple European/international jurisdictions managing £3m+ of annual business
* Proven track record of exceeding sales targets in hospitality or related sectors
* Significant hospitality sales and strategic account management experience with demonstrable results
* Established Cambridge London market knowledge with an active network of industry contacts
* Comprehensive understanding of the business travel industry, with specific expertise in hospitality and serviced apartment sectors


Skills

* Exceptional commercial acumen with proven sales achievement
* Strong relationship-building capabilities with C-suite decision makers
* Advanced problem-solving and negotiation skills
* Strategic planning and organizational excellence
* Outstanding written and verbal communication
* Advanced proficiency with business technology tools for sales presentations and reporting
* Demonstrating proficiency with Word, PowerPoint, Excel, CRM and Power BI


Attributes

* Resilient, tenacious mindset with unwavering focus on results
* Comprehensive understanding of Locke & Cove's business model and brand positioning
* Deep alignment with edyn's objectives and values
* Self-motivated with ability to work independently while collaborating effectively
* Detail-oriented with strong analytical capabilities
* Driving license advantageous but not essential


Values

The Courage To:

* Question, evolve, be human
* Be curious and seek out innovation, change and creativity
* Challenge convention, look for better ways to do and be
* Accept accountability and empower those around you
* Feel free to be yourself at work and in other aspects of life
* Accept that perfection doesn’t exist in yourself or others
* Recognise humanity to learn fast, evolve and grow

Business Skills:

* Take intelligent risks based on deep insight
* Act quickly based on market knowledge and understanding


Seniority

* Director


Employment type

* Full-time


Job function

* Sales and Business Development
* Industries: Travel Arrangements

Note: This posting includes standard job-related information; referrals and job alerts are available separately.

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