Our client, a not-for-profit organisation, is currently looking for a Marketing & Digital Fundraising Manager to join their growing organisation. The Marketing & Digital Fundraising Manager will be joining at an exciting period as the organisation looks to extend its fundraising reach and growth within the market.
Please note that this will be based 5 days per week on site in the office.
Key Responsibilities for the Marketing & Digital Fundraising Manager
Brand & Creative Direction - Own the visual identity, tone of voice, brand guidelines, and overall creative standard.
Strategy & Planning - Setting the annual marketing and fundraising strategy.
Planning and delivering all major campaigns
PPC - Running paid campaigns across Meta, Google, Google Ad Grants, TikTok, and YouTube.
Owning cost per donor, ROAS, and conversion performance.
Owning the website, donation pages, landing pages, SEO, and conversion optimisation.
Leading the email programme, donor journeys, newsletters, automation, and lapsed donor reactivation.
Setting the strategy, content pillars, and creative direction.
Briefing and overseeing the freelance Social Media ManagerKey Experience for the Marketing & Digital Fundraising Manager
Minimum 5 years in marketing, digital fundraising, brand, or a closely related creative role
Demonstrable experience leading or significantly contributing to a brand repositioning or brand growth project
Proven track record running paid digital campaigns with measurable income growth
Hands-on experience with Meta Ads Manager and Google Ads, including campaign setup, audience targeting, and conversion tracking
Track record of delivering integrated multi-channel campaignsPlease apply as directed