Sales Development Executive
If you have experience in retail merchandising, stock replenishment, or planogram compliance, this position could be the perfect fit. CPM is looking for a Sales Development Executive to join our new team representing Haleon within the grocery retail sector. This is a fantastic opportunity to drive sales and enhance the in-store presence of market‑leading healthcare brands, including Sensodyne, Advil, and Centrum. Salary: £28,000 + 10% bonus PA, car, tablet and mobile. This is a full‑time role working Monday to Friday 37.5 hrs per week.
Ideal location: Belfast, United Kingdom, BT2
Territory covering: Antrim & Newtownabbey, Belfast, Causeway Coast & Glens, Derry & North West, Fermanagh & South Tyrone, Lancaster Area, Lisburn & Lagan Valley, Mid & East Antrim Paisley, Mid Ulster, North Down & Ards and surrounding areas
A driver’s licence that enables you to drive in the UK is essential.
About The Role
We are seeking a motivated and driven Sales Development Executive to join our team, representing Haleon across grocery and key retail channels. This field‑based role is ideal for someone who thrives in a fast‑paced retail environment and enjoys working independently while delivering measurable results.
As a Sales Development Executive, you will play a vital role in driving product availability, visibility, and compliance in‑store. You’ll bring brands to life through impactful merchandising, promotional activations, and strong retailer relationships, ensuring campaigns are executed to the highest standard.
What You’ll Be Doing
* Execute in‑store activities, including merchandising, POS implementation, promotional displays, and FSDU builds to maximise brand visibility and sales.
* Complete scheduled store visits in line with client briefs, KPIs, and compliance standards.
* Capture accurate data, insights, and photographic evidence using digital reporting tools.
* Build strong relationships with store managers and colleagues to secure incremental opportunities and enhance brand presence.
* Manage your own territory effectively, demonstrating strong organisation, accountability, and attention to detail.
* Communicate confidently and professionally while delivering excellent customer service.
* Adapt to changing campaign requirements and identify opportunities to drive continuous improvement.
* Represent the company and client with integrity, professionalism, and a results‑driven mindset.
What We’re Looking For
Essential Skills & Experience
* Confident using smartphone apps, including photo upload and reporting tools.
* Highly organised with the ability to manage and prioritise workload.
* Strong communication and relationship‑building skills.
* Self‑motivated and capable of working independently.
* Adaptable, reliable, and results‑driven.
* Previous field merchandising, retail, or sales experience and/or experience working within grocery or FMCG environments would be advantageous but not essential.
Why work for us as a Sales Development Executive
* Salary: £28,000 plus 10% bonus.
* Pension Plan: Secure your future with a pension plan.
* Holiday Package: 20 days of holiday plus bank holidays.
* Company vehicle: Company vehicle.
* Life Assurance: 1X life assurance.
* Peppy: Confidential access to expert health support.
* DIGICARE+ App: Convenient access to second opinions, personalised counselling and expert nutrition advice.
About Haleon
Haleon is a consumer company that is solely focused on better everyday health. Our people, our brands, our research, our investment and our innovation are focused on improving the everyday health of consumers, throughout all stages of their lives. We work to put better everyday health in more hands through our superior brands, including Sensodyne, Panadol and Centrum. Our brands are trusted and used by more than one billion consumers and are recommended by health professionals worldwide. For more information, visit www.haleon.com.
About CPM
CPM is Gold Investors in People accredited and offers excellent training and development. We are passionate about giving our people the opportunities and training to grow both themselves and their careers. We foster an inclusive work environment and are an equal opportunities employer.
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