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Senior brand manager (relocation to new zealand)

Telford
Rascals
Brand manager
Posted: 27 March
Offer description

Are you a bold, passionate marketer ready to do the best work of your career — and live your best life while doing it?


ZURU is searching for a Senior Brand Manager / Marketing Manager to join our Baby Team at our global headquarters in Auckland, New Zealand — and we're ready to help you get here.


Whether you're based locally or on the other side of the world, if you're the right person, we'll support your relocation and set you up for success!


Why ZURU? Why Auckland? Why Now?

ZURU isn't your typical company. We're on a mission to disrupt industries, challenge the status quo, and catalyse change through radical innovation and automation. With three powerhouse divisions operating at full speed:


* ZURU Toys — reimagining the meaning of play with globally iconic brands including Bunch O Balloons, Mini Brands, XSHOT, Rainbocorns, and Smashers
* ZURU Tech — leading the next revolution in construction and building technology
* ZURU Edge — pioneering next-generation FMCG brands like MONDAY Haircare, Daise Beauty, Millie Moon, Rascals, BONKERS, Gumi Yum Surprise, and more!


Founded in 2003 by EY Entrepreneur of the Year and World Entrepreneur Hall of Fame brothers Nick and Mat Mowbray, ZURU has grown to 5,000+ team members across 30+ international locations — and we're just getting started.


This is a rare opportunity to plant your flag at the heartbeat of a global powerhouse and own a truly meaningful role from day one.


THE ROLE

As Senior Brand Manager / Marketing Manager on the Baby Team, you won't just execute — you'll lead, shape, and own one of ZURU's most exciting verticals. From global campaigns to local activations, product launches to influencer strategy, this is a 360° marketing role with genuine global reach and visibility.


What you'll own:

* Global Brand Leadership — Drive global Baby initiatives hand-in-hand with the Marketing Director, while owning local market strategy end-to-end
* Multi-Channel Campaign Execution — Lead launches across paid media, digital, PR, influencer, and retail — all aligned, all high-impact
* Digital Performance — Partner with the internal Digital Marketing team to optimise campaigns and maximise ROI
* Influencer Marketing at Scale — Lead large-scale seeding campaigns from outreach to delivery, in collaboration with the global influencer team
* Retail Partnership Management — Serve as the key contact for major retail partners, driving retail media activation and managing listings
* PR & Events — Brief agencies, manage editorial features, activations, and experiential marketing that makes noise in market
* Budget & Reporting Ownership — Track marketing and paid media budgets, deliver bi-monthly stakeholder updates, and lead post-campaign insights that sharpen future strategy
* Operational Excellence — Oversee stock management, customer service coordination, and invoice processing with precision


You might be the one if you are..

* A high-energy, proactive marketer with 4–8 years of brand marketing experience — in-house, FMCG, or agency
* Seasoned across 360° marketing, retail, influencer, and campaign management
* Someone who thinks strategically but executes relentlessly — always asking why and pushing ideas further
* A natural collaborator who elevates the team around them and thrives in a fast-paced, ambitious environment
* Organised under pressure, with sharp prioritisation skills and a genuine can-do attitude
* Excited to be in the room — this is an office-based role at ZURU's Auckland HQ, and culture matters here


Life at ZURU — It's Unlike Anything Else!


We've built a high-performance culture that's also genuinely human. We work hard, we think big, and we celebrate the wins together. Our team is made up of A-Players who push each other to be better, and who actually enjoy showing up every day.


At ZURU, you get out what you put in. You drive your career — we give you the platform to make it happen. We're the kind of place where talent is noticed, rewarded, and accelerated.


And Then There's Auckland!


We know relocating is a big decision. But Auckland makes it easy to say yes. Imagine finishing a big campaign week and spending your weekend hiking volcanic peaks, surfing world-class breaks, or brunching in one of the world's most liveable cities.


New Zealand consistently ranks among the top countries in the world for quality of life, safety, natural beauty. Auckland is a vibrant, multicultural city — cosmopolitan, welcoming, and full of energy. It's the kind of place that feels like home fast.


What We Offer

* Relocation Support - We'll help you get here!
* Competitive Remuneration and Annual R&R - Rewarding the talent we need
* Culture for Growth - Built to push you forward
* Health Benefits
* Global scope
* A-Player Team - Be surrounded by the best
* Daily Perks - Fresh fruit, great coffee, Pals fridge, engagements, and more!


Ready to Make the Move?


This is more than a job posting — it's an invitation to build something great, in a role that matters, at a company that moves fast and thinks even faster.


If you're ready to bring your A-game to ZURU's Baby Team — wherever you are in the world — we want to hear from you.


📩 Apply now and let's talk about what your future at ZURU looks like.

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