Job Summary
We are seeking a highly motivated and skilled Digital Marketing Executive to join our dynamic team. The ideal candidate will have a strong background in digital marketing, with expertise in SEO, B2C marketing, and project management. This role requires excellent communication skills and the ability to analyse data to drive marketing strategies. The successful applicant will be responsible for managing various digital marketing campaigns and ensuring their effectiveness across multiple platforms.
Duties
* Develop and implement comprehensive digital marketing strategies to enhance brand awareness and drive traffic.
* Manage SEO efforts to improve organic search rankings and visibility.
* Oversee B2B marketing initiatives, focusing on lead generation and conversion optimisation.
* Create engaging content for various channels, including social media, email marketing, and websites using copywriting skills.
* Utilise Google Ads for effective paid advertising campaigns and monitor performance through Google Analytics.
* Conduct thorough analysis of campaign performance using Microsoft Excel to inform future strategies.
* Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business objectives.
* Utilise Canva for creating visually appealing graphics and content.
* Manage the company's WordPress website, ensuring content is up-to-date and optimised for user experience.
* Maintain effective communication with stakeholders, providing updates on project progress and results.
Experience
* Proven experience in digital marketing or a related field is essential.
* Strong management skills with a focus on leadership and team collaboration.
* Familiarity with social media management tools and strategies.
* Proficiency in Microsoft Office applications including PowerPoint for presentations.
* Excellent organisational skills with the ability to manage multiple projects simultaneously while adhering to deadlines.
* Strong analytical skills to assess campaign performance and make data-driven decisions.
A solid understanding of IT concepts as they relate to digital marketing practices. If you are passionate about digital marketing and eager to contribute to a growing organisation, we encourage you to apply for this exciting opportunity
Job Types: Full-time, Permanent
Pay: £28,000.00-£30,000.00 per year
Ability to commute/relocate:
* Rochford SS4: reliably commute or plan to relocate before starting work (preferred)
Experience:
* Digital marketing: 3 years (preferred)
Licence/Certification:
* Drivers License (preferred)
Work Location: In person