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Head of digital pr strategy

Oxford
Digital Waffle
Head of digital
Posted: 6 October
Offer description

Overview

A PR agency in Oxford specializing in digital PR, content strategy, social media, and influencer partnerships is seeking an experienced Head of Planning / Head of Digital PR Strategy for a maternity cover role. You’ll serve as the strategic lead—driving clarity, rigor, and commercial focus across all work.

Salary - Up to £65,000

Location - Oxford (hybrid)


Responsibilities

* Lead strategy: Drive digital PR, SEO, social, influencer strategies, working with SLT to evolve the agency proposition.
* Own client success: Act as senior lead for SEO-only clients and the Planning team, ensuring smooth delivery against goals and milestones.
* Guide and mentor: Support senior strategists and freelancers, pushing for the strongest thinking.
* Set the pace: Shape annual plans with Comms, align KPIs, and keep momentum through quarterly reviews and course corrections.
* Shape strategy: Oversee channel audits and year-one roadmaps for new clients.
* Know the audience: Translate insights into campaign strategies and enduring brand guidance.
* Get hands-on: Contribute to SEO and audience audits.


About you

A strategic leader who can see the big picture while staying hands-on. You bring:

* Channel expertise: Senior-level experience in digital PR, SEO, social, and an understanding of AI/LLMs.
* Strong project management: Able to manage complex workstreams with clarity and structure.
* Client-first mindset: Balances commercial, strategic, and client goals.
* Analytical strength: Turn data into actionable recommendations.
* Clear communication: Confident, inspiring, and concise with clients, leaders, and teams.


Additional information

If this sounds like you, please apply via the links. Note that due to volume of candidates we may only respond to those deemed a relevant match. All successful candidates must have the full right to work within the UK.


Job details

* Seniority level: Associate
* Employment type: Contract
* Job function: Advertising, Marketing, and Public Relations
* Industries: Public Relations and Communications Services, Advertising Services, and Marketing Services

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