National Account Manager – Rare Disease, Field Based Role
Location: South West England and Wales
Competitive Salary And Benefits
This National Account Manager role focuses on driving sustainable business growth and better outcomes for people living with rare diseases in a fast-moving, highly competitive environment. The position leads the development and execution of strategic, data-driven account plans that align with franchise and business strategy, shifting stakeholder knowledge and behaviour to improve diagnosis, referral and appropriate therapy uptake. Regular engagement with key account stakeholders across a defined territory is central to the role, challenging existing approaches where needed and working closely with a cross-functional team to build innovative solutions that anticipate and meet evolving healthcare system objectives.
Accountabilities Specialist Account Planning & Execution
Design and implement high-impact account plans, based on a deep understanding and direct customer insights for priority accounts, that will deliver against brand and business growth objectives for specific rare disease indications. Include measurable account key performance indicators (KPIs) and regularly evaluate performance against those KPIs.
Customer & Stakeholder Engagement
Develop customer engagement plans and activities within the account plans that tailor engagement and content delivery according to the customer segment needs. Build desired behavioural change objectives, leveraging data and insights to identify opportunities, address challenges, and deliver patient and customer‑centric solutions. Uses a range of face to face, peer to peer and digital channels to apply the right level of engagement.
Deliver Exceptional Customer Experience
Combines customer insights with the value proposition of our medicines to tailor communication and content to the needs and values of the customer, proactively work to better understand the customer drivers and barriers to ensure successful diagnosis, referral and uptake of therapy (as clinically relevant) in a competitive environment while adhering to compliance standards, relevant policy and codes of practice.
* Experience in pharmaceutical or biotechnology sales.
* Proven ability to connect, influence, and negotiate with specialist HCPs and multidisciplinary stakeholders (e.g., clinicians, pharmacists, service managers).
* Experience developing and executing high‑value account plans in complex, competitive, or launch environments, with measurable outcomes.
* Advanced analytical capability to interpret complex internal and external data (epidemiology, pathway data, prescribing/uptake, access metrics).
* Strong understanding of NHS structures (ICSs, specialised commissioning), speciality rare disease therapy landscape, and ethical, compliant sales practices.
* Proficiency with CRM systems (e.g., Veeva) and account planning tools/dashboards.
* Ability to design data‑driven account plans with clear KPIs, translate insights into targeted tactics, and iterate based on performance.
* Skilled in tailoring value messages to segment needs, managing complex stakeholder maps, and negotiating to agreed outcomes.
* Proficient in the use of digital channels to optimise customer engagement.
* Strong communication skills (oral and written), adept at tailoring content to customer values and barriers, ensuring compliant interactions.
* Comfortable challenging the status quo, operating in ambiguity, and managing change in competitive settings.
* Understanding of rare disease patient journeys and service models, with the ability to identify solutions that improve time to diagnosis, streamline referral pathways and support appropriate therapy uptake.
* Experience in remote and hybrid customer engagement models, including content personalisation and effective use of CRM segmentation to enhance relevance and impact.
* Ability to link account‑level tactics directly to franchise strategy, forecast impact on performance metrics and manage territory or account budgets responsibly to maximise return on investment.
If this National Account Manager opportunity sounds exciting and you are ready to help transform rare disease care for patients across the UK, apply now!
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.
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