Affiliate & Partnerships Manager
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About Numan
Founded in 2018, we’ve already grown to be a 200+ team distributed across the globe, united by a singular mission: empowering people to take control of their health.
Numan is transforming health: we’ve built a cutting‑edge platform that integrates diagnostics, medication, supplements, digital programmes, and doctor consultations. Giving people the tools they need to maximise life.
To deliver on our transformative mission, we are guided by our 5 company values: Patients first, Learn Fast, Own the quality, Succeed together, Care deeply.
Role
We’re looking for an Affiliate & Partnerships Manager to drive growth across one of Numan’s most exciting marketing channels.
You will build and manage a high‑performing ecosystem of affiliates and brand partners, executing smart, data‑driven strategies that balance performance with brand impact. While also turning partnerships into a growth engine, leading negotiations, optimising performance, and uncovering new opportunities that push the Numan brand forward.
You’ll be:
* Owning and executing the Affiliate & Partnerships strategy, ensuring alignment with overall marketing and business growth objectives.
* Planning, managing, and optimising the affiliate and partnerships budget to achieve growth and ROI targets.
* Scaling existing partner campaigns to maximise performance and efficiency.
* Collaborating with external agencies and affiliate networks to manage day‑to‑day operations, optimise campaigns, and enhance partnership results.
* Identifying, recruiting, and building a strong pipeline of high‑performing affiliates and strategic brand partners across multiple verticals.
* Leading negotiations on partnership terms, commission structures, and promotional opportunities.
* Designing commercial propositions and financial models to evaluate and maximise deal profitability.
* Planning, launching, and monitoring full‑funnel co‑branded campaigns with partner brands, ensuring seamless integration into the broader marketing mix.
* Staying ahead of market trends by identifying and testing new, scalable growth opportunities within the partnership ecosystem.
We’re looking for someone who has:
* Significant experience in Partnerships or Affiliate Marketing within large D2C brands. Experience in med‑tech is a plus.
* A strong new‑business mindset with a proven ability to negotiate and close complex, high‑value deals.
* Solid understanding of the UK affiliate and partnerships landscape, including key industry players.
* Hands‑on experience managing diverse partnership models (CPA, CPA + flat fee, revenue share, barter).
* Strong commercial acumen with experience managing seven‑figure budgets and making ROI‑driven decisions.
* Experience building financial models to evaluate campaign and partnership profitability.
* Proven track record in building and managing partner pipelines, evaluating deals, lead outreach, negotiations, and onboarding high‑impact partners.
* Experience working with affiliate networks (e.g., Partnerize, Impact, Awin) and analytics platforms (e.g., Looker).
* Demonstrated success in developing and managing full‑funnel partnership campaigns aligned with acquisition, awareness, or retention objectives.
* Excellent communication and relationship‑building skills with internal and external stakeholders.
* A strategic and analytical mindset with a passion for solving complex problems and optimising performance.
* Practical experience identifying and resolving tracking or technical issues within affiliate programs.
* Curiosity and enthusiasm for leveraging AI‑driven solutions to optimise processes, enhance performance, and drive innovation.
It’s a bonus if you have:
* A strong partner network across the UK affiliate and partnerships industry.
* Hands‑on experience with AI‑driven marketing tools or custom automation stacks.
* Experience in Brand Partnerships and aligning partnership campaigns with brand identity and tone.
Our Benefits Include
* 📈 Share options.
* 🏖 25 days holiday, plus bank holidays (increasing to 30 the longer you stay with Numan).
* 🩺 Health insurance with Vitality.
* 🧸 Enhanced maternity and parental leave.
* 🐥 Nursery benefit provided by YellowNest.
* 💼 Employee assistance programme (access to therapy, financial planning and discounts).
* ⚖️ Generous pension (includes both employee and employer contributions).
* 💻 Flexible working options, including a dog‑friendly office in Farringdon.
* 📚 Personal training and development budget via Learnerbly.
* 👟 Wellhub membership, giving you access to over 2,000 locations in the UK.
* ☕️ Free office snacks including breakfast items, soft drinks, tea and coffee.
* 🚲 Cycle to work scheme.
* 🚆 Season ticket loan.
* ✉ Discount on Numan products for your friends and family.
* 🤲 Paid volunteering days.
* 📅 An additional 2 weeks off once you reach your 5th anniversary with Numan.
Diversity at Numan
At Numan, people are at the heart of who we are. We recognise and value the unique perspectives and experiences that individuals from all backgrounds bring. We promote innovation and creativity, enabling us to tackle things from various viewpoints and are committed to equal opportunities and continuously strive to create a workplace where everyone feels respected, heard, and valued. Embracing diversity isn't just our goal; it's our strength, driving us towards a more inclusive future.
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