Head of Sales – Events – Trendy Hospitality Group
Central London
Competitive Package
A leading and fast-growing hospitality group is seeking a dynamic Head of Sales to lead and develop their events sales strategy across a portfolio of stylish and high-energy venues. This is an exciting opportunity to join a trendy and innovative hospitality brand known for delivering exceptional experiences, from corporate events and brand activations to private celebrations and large-scale parties.
The Head of Sales will take ownership of the events sales function, driving revenue growth while leading and developing a high-performing sales team. Working closely with senior leadership, marketing, and operations, this role will play a key part in shaping the group’s events strategy and maximising commercial opportunities across the portfolio.
Responsibilities
Lead and manage the events sales team, driving performance and revenue growth
Develop and execute the group’s events sales strategy
Identify new business opportunities across corporate, private, and brand-led events
Build and maintain strong relationships with key clients, agencies, and corporate partners
Oversee the full sales cycle from enquiry through to conversion
Monitor KPIs, conversion rates, and sales performance
Work closely with marketing teams on campaigns and lead generation
Collaborate with venue management and operations teams to ensure seamless event delivery
Analyse market trends and competitor activity to identify growth opportunities
Requirements
Proven experience in a senior sales role within hospitality, events, or lifestyle venues
Strong background in event sales, ideally across multiple venues or conceptsDemonstrable track record of driving revenue growth and exceeding targets
Excellent leadership and team management skills
Well-connected within the London events and corporate market
Highly commercial with strong negotiation and relationship-building abilities
Energetic, creative, and passionate about hospitality and events
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