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Business development manager

Sanderson
Business development manager
£42,000 a year
Posted: 27 September
Offer description

Role: Brand & Business Development Manager

Salary: Up to £40,000

Location: London HQ – Remote first policy

We're looking for a Brand and Business Development Manager who is both strategic and hands-on. You'll design and execute campaigns that build awareness of our client's services and products, while also being comfortable picking up the phone, sending outreach emails, and creating opportunities directly.

Experience Required:

* Experience in B2B marketing (tech, SaaS, or consultancy preferred).
* Proven ability to generate and nurture leads.
* Comfortable with both strategy and execution (campaigns, outreach, reporting).
* Experience in managing and optimising Webflow websites.
* Strong knowledge of PPC, LinkedIn Ads, Google Ads, analytics, and SEO.
* Ability to create high-quality innovative marketing collateral and sales-enablement material.
* Strong communicator who can work across marketing, sales, and leadership teams.
* Entrepreneurial, proactive, results-driven, and ready to grow with the business.

Responsibilities:

* Plan and run integrated campaigns across PPC, LinkedIn Ads, Google Ads, and email.
* Drive top-of-funnel activity: outreach, inbound campaigns, events, and webinars.
* Support sales/BD team with targeted campaigns to generate qualified leads.
* Create and manage marketing collateral (brochures, decks, one-pagers, case studies).
* Ensure all branding and creative assets are consistent, modern, and impactful.
* Collaborate with our content specialist for thought leadership, blogs, and case studies.
* Manage website updates, landing pages, and UX improvements in Webflow.
* Track and report on web analytics, campaign performance, and lead conversion.
* Optimise website to improve lead generation and SEO performance.
* Organise and promote webinars, client events, and industry conferences.
* Represent the brand externally, building awareness in target communities.
* Work closely with the Digital Engagement Lead to align on content strategy, SEO, and messaging.
* Partner with the BD team to ensure campaigns and materials support pipeline goals.

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