Digital Marketing Manager
West London – hybrid (3 days in, 2 from home)
£50,000 - £60,000 dependent on experience
Blush & Bloom are pleased to be partnered with a global beauty business who, due to recent exponential growth, are seeking a Digital Marketing Manager to focus on growth across all digital marketing platforms including Paid Media, PPC & SEO, CRM & Email, Website Management and Social Media.
You'll be joining a team of beauty innovators with over 100 years of combined industry experience, passionate about building brands that are inclusive, sustainable, responsible - and future-facing
Key Responsibilities:
* Lead paid campaigns across META, TikTok, LinkedIn, YouTube (with agency support).
* Report on ROI, ROAS, CTR, CPC and optimise through test-and-learn frameworks.
* Build and optimise email marketing campaigns.
* Run A/B tests to improve engagement, retention and conversions.
* Manage and update content, offers, and promotions on the website.
* Ensure best-in-class UX, UI, mobile performance, and technical SEO on the website.
* Track engagement, reach, sentiment and conversion metrics on social media.
* Use insights to inform content and campaign strategy.
* Partner with e-comm agencies to optimize Amazon storefronts and campaigns.
* Drive growth via TikTok Shop, optimising product pages and campaigns.
Key Requirements:
* 3-5 years' digital marketing experience across paid, SEO, CRM and content.
* Proven expertise in META, TikTok, LinkedIn, YouTube.
* Data-driven, analytical mindset with strong creative judgment.
* Experience managing agencies and multiple stakeholders.
* Passionate about beauty, innovation, and delivering measurable results.