Competitive Intelligence & Market DynamicsBuild and run a high-impact compete program that track key players and emerging threatsMonitor competitor moves across product, pricing, GTM, and narrative. Translating noise into actionable signalMaintain always-on battlecards, teardowns and segment-specific insights that keep us two steps aheadRun competitive debriefs, and brief execs and frontline teams on strategic threats and opportunitiesTakedown Campaigns & Offensive PlaysPartner with Revenue Marketing to design and launch compete-first campaignsInfluence messaging, content, and targeting for competitive switch, win-back, and disrupt playsCreate frameworks to scale compete activation across channels, from outbound cadences to demand gen tacticsWin/Loss Analysis & Strategic InsightsBuild a closed-loop win/loss program to diagnose competitive friction points across the funnelTurn qualitative and quantitative data into strategic insights that inform GTM, positioning, and product roadmapWork with RevOps to track competitive pressure across pipeline and ARREnablement & Field ActivationArm GTM Enablement to train Sales, SDRs, CS, and other frontline teams on how to dismantle competitor value props and handle objections with confidenceDeliver play-ready narratives that help the team drive urgency, differentiation, and control the conversationBuild a compete culture where every team member feels confident going head-to-headPositioning & NarrativeShape and evolve our positioning to double down on our strengths and expose competitor weaknessesPartner with wider PMM and Brand teams to ensure our messaging lands clean and hard across all GTM touchpointsInfluence roadmap decisions by surfacing competitor blind spots and opportunity gaps
Additional Description
4+ years in product marketing, competitive intelligence, or GTM strategy roles in high-growth B2B SaaSProven experience with win/loss analysis, competitor research, and sales enablementStrong storytelling and content creation skills, decks, docs, campaigns, and enablement toolsBias for action: you're curious, commercially savvy, and thrive in fast-paced, high-stakes environmentsYou can balance short-term GTM firepower with long-term strategic insight, and you're not afraid to make bold calls
Stock options, retirement plans, private healthcare and well-being initiatives.
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