Overview
We are looking for an exceptional Retail Sales and Operations Manager who will be responsible for the leadership of our team in Accrington. The successful candidate will be a self‑starter with a can‑do attitude and proactive, positive outlook, with an exceptional passion for delivering customer service and the WFF ‘good fashioned service’ ethic.
Who we are
Wiltshire Farm Foods, part of the apetito group, is the UK’s largest ready‑meal supplier, cooking and delivering over 330 different frozen ready meals across the UK primarily to the elderly, their family members and healthcare professionals. We're dedicated to making a real difference to our customers' lives, bringing sunshine to their doors with good old‑fashioned service. Our intense pride drives us to continuously innovate and improve, ensuring our products and service exceed our customers' needs, whilst being an ethical and sustainable organisation that believes in doing the right thing.
Responsibilities
The Retail Sales and Operations Manager will take ownership of their territory and view it as their ‘own business’. They will strive to produce outstanding results through embracing national support provided whilst owning and enhancing local relationships with customers and within the local community in which they operate. The successful candidate will have 4 clear responsibilities that they will be expected to deliver exceptional results against, as depicted within the Wiltshire Farm Foods triangle of success:
* Happy Teams – Good Old‑Fashioned Service
Lead by example, support and enable your frontline team: empower them to delight customers and deliver brilliant service; develop and support the team to talk about our food passionately and knowledgeably; create an environment where team members respect and support each other, providing opportunities to strive for their best; create a culture prioritising health and safety above all else.
* Costs of Local Distribution (COLD)
Deliver the agreed target for COLD within the local depot: focus on labour, vehicle, depot and local marketing costs as principal levers; review performance each month with the Regional Manager; ensure all agreed actions are executed to keep the depot on target.
* Growing Sales
Implement all national campaign activities for new and existing customers; ensure all CRM activities are executed; implement local growth initiatives to deliver agreed targets (e.g., sheltered housing, CSA training).
* Community Engagement
Engage and immerse your team within the local community to include appropriate community organisations, local hospitals, healthcare professionals (individuals and groups).
About you
Essential Experience, Skills, and Abilities:
* Establish exceptional relationships with customers.
* Demonstrable experience delivering sales and profitability targets, with a natural affinity for setting high standards and a relentless focus on service.
* Experience leading a team, creating a culture of engagement, and developing team members to reach their potential; willing to be ‘hands on’ in day‑to‑day operations.
* Ability to interpret data to determine key success levers.
We encourage you to apply even if you're not confident you meet all the essential criteria.
Desirable Experience, Skills, and Abilities:
* Retail, care, hospitality, or own business experience.
* Experience implementing and complying with Health & Safety processes.
* Experience managing employee consultation and implementing change initiatives.
Qualifications:
* GCSE or equivalent Maths and English.
You must have held a UK manual driving licence for at least 2 years. All offers of employment are subject to a Driving Assessment, Driving Licence checks and basic DBS checks.
Company Benefits
* Competitive salary – accredited Living Wage employer.
* 33 days holiday per year, including bank holidays.
* Option to purchase up to 5 additional days holiday per year.
* Discretionary annual bonus scheme.
* Pension scheme – employer matched contributions up to 4%.
* Life assurance scheme worth at least 1x annual salary.
* Free turkey or voucher at Christmas.
* Apetito perks scheme including salary sacrifice options and retail discounts.
Our Values
As a family‑owned business, we take great pride in making a real difference and creating outstanding meals. We develop products designed to enhance health and well‑being for all customers. We are passionate for service and dedicated to feeding vulnerable people. We proudly support British food and farming, focusing on ethical and sustainable produce, aiming to reach Net Zero by 2040. Our ethical standards are recognised by the ETI and we are an accredited Living Wage employer. Learn more about apetito’s commitment to a more sustainable future.
We embrace inclusion, empowering individuals from diverse backgrounds, and commit to building an inclusive workplace where everyone reaches their full potential.
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