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Lead international marketing co ordinator

Shoreham-by-Sea
Permanent
Paladone Products
Marketing
Posted: 9 June
Offer description

Location: Shoreham By Sea (Hybrid in Office minimum 3 days per week)

Department: Marketing



Would you like to join a fast growing (200+ staff), exceptionally brilliant global company?


Do you have experience delivering international marketing campaigns across multiple channels and markets, with the ability to take ownership and drive activity from plan through to delivery?



Do you want the chance to work with awardwinning, globally recognised brands such as Disney, Harry Potter, Netflix, Minecraft & Many more?



If so, we want you to join our Global Marketing team and become a part of our journey. This is a fantastic opportunity for an individual to play a pivotal role in an expanding international business, driving marketing impact across EMEA & APAC regions.



Want to know how? Just read on!



Who are Paladone & WeCool?

Paladone is an awardwinning global wholesale giftware company, creating innovative lifestyle products that put a smile on customers' faces worldwide. Alongside our own branded ranges, we work with some of the world's most recognisable licences.



WeCool Toys is a global designer and manufacturer of dynamic toys, crafts and compounds, playing a key role in our international growth strategy



In recognition of our continued growth, culture and international success, Paladone was proudly named Employer of the Year and International Business of the Year at the 2025 Sussex Business Awards. We are also proud to be finalists in the British Training Awards 2026 for our innovative new starter onboarding initiatives winners to be announced 15th July 2026




The opportunity:

We are looking for a talented and driven marketing professional to join our Global Marketing team.



Reporting to the Head of Global Marketing, this role takes ownership of marketing activity across our international regions (EMEA & APAC), delivering commercially focused campaigns that support both regional growth and global brand strategy.



You will take the lead on our brand marketing across these regions, helping to grow and strengthen the Paladone & WeCool marketing function while increasing its overall impact, consistency and capability.



Working closely with Sales, eCommerce, licensors and agency partners, you will drive endtoend campaign delivery to ensure activity is aligned to business objectives and delivers measurable results.



This role will also line manage the Marketing CoOrdinator, giving you the opportunity to coach, develop and build a highperforming team as the function continues to scale




What are key duties of the role?

Marketing Delivery & Strategy

Lead and execute marketing activity across international markets, optimising performance across all channels

Partner with Sales and eCommerce teams to support revenue growth and strengthen commercial propositions

Contribute to regional marketing strategy aligned with global direction

Social Media & Influencer Marketing

Own social and influencer activity across international markets

Manage agencies and optimise campaign performance

Drive engagement, growth and brand advocacy

Email, PR & Campaigns

Manage targeted B2B and B2C email campaigns

Oversee PR activity and agency relationships

Coordinate international campaigns, promotions and launches

Digital & Website Optimisation

Support ownership of website strategy and performance

Drive improvements across SEO, PPC and analytics

Collaborate on digital assets for campaigns

Analysis & Reporting

Own marketing performance reporting for international markets

Analyse ROI and campaign effectiveness

Manage marketing calendars and planning

Leadership & Line Management

Lead, coach and develop the Marketing CoOrdinator

Manage performance, objectives and engagement

Support recruitment and onboarding as required




What we need you to bring to the team:

Proven experience in international marketing across B2B and B2C, ideally within FMCG or consumer goods

Strong knowledge of multichannel marketing, including social, influencer, email, PR and digital

Experience owning endtoend campaign delivery, from planning to performance analysis

A commercial mindset, with the ability to drive ROI and support business growth

Confident stakeholder management, working closely with Sales, eCommerce and external partners

Experience managing agencies and suppliers to deliver highquality outcomes

Strong analytical, organisational and project management skills in a fastpaced environment

Experience leading or mentoring others, with the ability to develop team members

Proactive and handson, with the confidence to take ownership and drive results

Strong communication and influencing skills across global teams

Proficiency with marketing tools, analytics platforms and Microsoft Office




What we will offer in return:

We're committed to supporting your life both inside and outside of work. You'll enjoy flexible hours, hybrid working, 25 days' holiday (plus bank holidays), additional wellbeing days, a Christmas closure and even a shorter day on your birthday.

Our culture is friendly and communityfocused, with a Social Committee, fully funded events, team socials and activities that bring people together.



Your health and wellbeing matter to us, so we provide paid medical appointment time, free eye tests and flu vaccinations, wellbeing resources, Mental Health First Aiders and Cycle to Work options.

We also support your financial wellbeing through a 35% staff discount on Paladone & WeCool products, retail savings, tech and furniture schemes, discounted legal services, access to financial advisers and an NHS TopUp plan.



We recognise and reward your contribution with annual pay reviews, bonuses, long service awards, peer recognition and a referafriend scheme.

With tailored development plans, funded training, professional qualifications, ILM leadership programmes and access to Litmos and LinkedIn Learning, you'll have everything you need to grow your career with an awardwinning employer.



What is next?

If you are ready to join the Paladone team then click apply and submit your Resume, Covering letter. We aim to respond to all applicants within 10 working days.

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