Job Title: Senior Marketing Executive / Marketing Lead Location: Padiham, Lancashire Salary: £40,000 Hours: Full Time (40 hours per week). Flexible working between 7:30am and 5:30pm to suit the successful candidate Reporting to: Head of Commercial Why This Role? This is not just another marketing role. It is a chance to take ownership of the marketing function in a growing, forward-thinking business where your ideas will have a direct impact. We are looking for someone who combines creativity, strategy and commercial focus. Someone who can deliver innovative campaigns, manage multiple channels, and drive measurable results. If you want the freedom to test ideas, the support to deliver them, and the satisfaction of seeing your work influence real growth, this role offers exactly that. What You Will Do You will be responsible for the full marketing function, from shaping strategy to hands-on delivery. Your role will include: Leading the marketing strategy and delivering campaigns that build brand awareness, generate leads and engage customers Using Dynamics 365 CRM to create and automate email journeys, segment audiences and run targeted campaigns Producing engaging content including blogs, LinkedIn posts, case studies and guides Delivering campaigns across multiple channels including SEO, PPC, social media and email Managing and optimising the company website, improving analytics and increasing conversions Working closely with sales teams to ensure marketing activity supports revenue targets Tracking and reporting on performance, refining campaigns to improve results What We Are Looking For You may have experience in B2B, SaaS, or a tech-enabled service business, or you may have proven ability to reach and engage busy decision-makers. We are looking for someone who is: A confident communicator with excellent copywriting and storytelling skills Experienced in CRM and email marketing (Dynamics 365 is an advantage) Skilled in SEO, PPC, social media (particularly LinkedIn) and multi-channel campaign delivery Capable of working strategically while also taking a hands-on approach Analytical, data-driven and focused on continuous improvement Creative, curious and full of ideas Passionate about sustainability, innovation and making a difference Ambitious and ready to grow alongside the business What You Will Receive £40,000 salary 25 days holiday plus bank holidays, increasing with service Salary sacrifice pension scheme Private health cover and wellness support (after probation) EMI share scheme to be part of long-term success Car salary sacrifice scheme (post probation) Free on-site parking Flexibility and autonomy to own your role A genuine opportunity to shape the marketing function in a scaling business How to Apply If you are ambitious, digitally skilled and ready to lead the marketing function in a fast-paced, growth-focused company, we would love to hear from you