Campaigns & Insights Manager
Join Reading Students’ Union to lead innovative, data‑driven strategies and campaigns that amplify student voice and transform engagement.
About the role
We’re seeking a Campaigns & Insights Manager to lead our insights function and embed a culture of data‑driven decision‑making across the organisation.
Key responsibilities
* Drive student engagement through innovative strategies that amplify student voice and participation.
* Develop and implement a future‑focused data strategy aligned with organisational priorities.
* Lead evidence‑based campaigns using real‑time insights and measurable outcomes.
* Collaborate with elected officers to transform manifesto priorities into measurable impact.
* Build strategic partnerships with the University and external stakeholders to enhance student experience.
* Provide strategic data insights and visual dashboards to inform decision‑making.
* Leverage predictive analytics and segmentation to anticipate evolving student needs.
* Manage large‑scale research projects, consultations, and surveys to generate actionable insights.
* Drive data innovation by creating tools and systems that turn insights into action.
* Deliver expert training on data tools and analytics to build organisational confidence.
* Own and deliver the democracy strategy, ensuring fair, inclusive elections and strong governance.
* Oversee governance and democracy processes (including elections and bye‑laws) ensuring transparency and compliance.
* Champion democratic processes as Deputy Returning Officer, guaranteeing accessible and transparent representation.
* Lead the Campaigns & Insights Committee, setting objectives and driving strategic initiatives.
* Act as Data Protection Officer, safeguarding data integrity and GDPR compliance.
* Lead and develop a high‑performing team, fostering growth, accountability, and innovation.
About you
* Is a true innovator and challenges the status quo.
* Has proven experience in complex data analytics, research projects and project management.
* Can design and implement innovative data frameworks and reporting tools.
* Brings strong leadership and people management skills.
* Is confident in presenting data stories to diverse audiences and influencing strategic decisions.
* Can confidently step up as our Data Protection Officer, ensuring compliance and safeguarding data integrity.
* Is passionate about using data to drive transformation and innovation.
* Confident in delivering engaging training sessions and sharing expertise to build organisational capability and best practice.
* Understands governance, democracy, and student representation.
* Can confidently oversee and direct PhD‑level research projects.
Desirable
* PHD qualified.
* Project management qualification.
* Experience as a Data Protection Officer.
* Experience in a charity, education, or student‑focused environment.
Benefits
* Inclusive and supportive team culture.
* Flexible working options.
* 35 days annual leave including Christmas and Easter closure days.
* Professional development opportunities.
* Unique working environment in the heart of a vibrant Student’s Union, set on a stunning, green campus.
Location: University of Reading, Whiteknights Campus, Reading, Berkshire
Salary: £36,595.63 per annum
Contract: Permanent / full‑time, 35 hours a week
Committed to equality, celebrating diversity, and embedding sustainability—building an inclusive workplace and a brighter future for all.
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