Job Title
Strategic Key Accounts Director – Demand Distribution
📍 Location:
* London & South East (1 role)
* North of England (1 role)
Role Mandate (Read Carefully)
Demand Distribution is a high-volume FMCG importer and master distributor operating at scale.
We are appointing Strategic Key Accounts Directors to open, control, and grow relationships with top-tier FMCG wholesalers and national key accounts.
This is not a sales rep role.
This is a relationship-control and revenue command role.
If you do not already have direct access to decision-makers, this role is not for you.
Core Mission
* Secure and grow long-term trading relationships with major FMCG wholesalers and key accounts
* Open doors that are normally closed
* Convert relationships into high-volume, repeat business
* Represent Demand Distribution with authority, credibility, and discretion
Key Responsibilities1. Key Account Control
* Personally approach and manage top FMCG wholesalers and buying groups
* Build direct relationships with owners, directors, and senior buyers
* Lead high-level commercial discussions and account onboarding
* Protect pricing logic, supply structure, and commercial intelligence
2. Market Penetration & Expansion
* Expand Demand Distribution’s footprint across assigned territory
* Identify high-volume opportunities and convert them into long-term accounts
* Strengthen brand and company presence without exposing internal strategy
* Act as Demand’s face in the market — measured, sharp, respected
3. Commercial Execution
* Drive volume-based growth aligned with company objectives
* Coordinate internally to ensure flawless execution post-account opening
* Ensure retention, repeat orders, and account stickiness
* Maintain discipline around credit, risk, and compliance
4. Intelligence & Reporting
* Provide high-level market feedback directly to leadership
* Flag risks, opportunities, and competitive movements
* Maintain absolute confidentiality of company data and operations
Authority & Expectations
* Full autonomy to approach and close within defined parameters
* Expected to deliver measurable volume impact
* Trusted to operate independently with minimal supervision
* Evaluated purely on account quality, volume, and sustainability
Mandatory Profile (Non-Negotiable)
* Proven FMCG wholesale network in the UK
* Existing relationships with key accounts, wholesalers, or buying groups
* Comfortable dealing at director / owner level
* Discreet, disciplined, and commercially sharp
* Results-focused with zero ego and zero noise
⚠️ Applicants without real networks will not be considered.
Compensation & Upside
* Strong base (aligned with capability)
* Aggressive performance-linked incentives
* Long-term growth potential for elite performers
Why Demand Distribution
* Operate at scale, not margins games
* Founder-led, fast decisions, no corporate politics
* Serious volume, serious ambition
* Respect for operators who deliver results
🚫 Do NOT submit:
* Area sales managers
* Field reps
* Candidates without current access to decision-makers
* CV-only profiles with no live relationships
Headhunters must include:
* Nature of candidate’s relationships (not names, but level and type)
* Evidence of past volume handled
* Reason candidate is uniquely qualified for this mandate
This role is designed for operators who already sit at the table — not those trying to get a seat.
Compensation Structure
* Basic Salary: Competitive, aligned with capability
* Commission: 0.5% on sales volume generated
* Upside is uncapped and performance-led
NDA required. Background verification applies. This role is designed for top 1% FMCG operators.
Submission Protocol
This is a confidential, referral-grade search.
📩 CVs and candidate notes to:
alex@demanddistro.co.uk