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Social media manager- old school runescape

Cambridge
Temporary
Jagex: The RuneScape Company
Social media manager
Posted: 13 March
Offer description

Location: Cambridge, UK – This position offers flexible working options, including predominantly remote work.

We’re looking for a culturally tuned-in, creator-savvy Social Media Manager to join our Marketing team on a 6-month temporary basis

This is an execution-focused role: bringing campaigns, updates and community moments to life across Facebook, Instagram, YouTube, X and TikTok.

You’ll turn strategy into standout content — delivering short-form video, timely engagement and creator collaborations that feel authentic to the OSRS community. While your core focus will be Old School RuneScape, you may also support RuneScape and RuneScape: Dragonwilds during high-priority campaigns.

Strategy and direction will be provided by the internal team. Your role is to make the magic happen.


What you'll be doing:


Campaign & Content Execution

* Execute social campaigns supporting product updates, in-game events and key marketing beats
* Produce, edit and publish high-performing social-first content — with a strong focus on short-form video
* Collaborate with internal creative services to deliver engaging, platform-native assets
* Work with creators and community members to amplify reach, authenticity and relevance
* Ensure content reflects a deep understanding of OSRS gameplay, culture and the creator ecosystem


Community Engagement & Interaction

* Engage daily with players across social channels in an informed, friendly and authentic voice
* Respond to player comments, feedback and questions promptly and professionally
* Moderate discussions and escalate issues to Community or Player Support where needed
* Champion a welcoming, inclusive and player-first tone across all platforms


Creator Relationships & Advocacy

* Identify and build relationships with creators and community advocates
* Track emerging voices, trends and memes within the RuneScape creator scene and wider gaming culture
* Support creator collaborations that elevate campaigns and strengthen community connection


Reporting & Insight

* Monitor performance metrics across channels
* Provide light-touch weekly reporting on content performance and player sentiment
* Surface emerging opportunities, community feedback and real-time risks to internal teams


Live Operations Support

* Provide on-the-ground social support during updates, live events and unexpected outages
* Help manage real-time communications, including around leaks or service disruptions
* Collaborate closely with Community to ensure accurate and timely updates during live moments
* Support RuneScape and RuneScape: Dragonwilds teams during priority campaign activations when required


What were looking for:

* Familiarity with RuneScape, the MMORPG category and the wider gaming industry
* Proven experience creating short-form video and social-first content
* Fluency in gaming culture, from Reddit threads to TikTok trends
* Strong organisational skills and the ability to thrive in a fast-paced, community-driven environment
* Confidence operating independently within a defined strategic framework
* Most importantly, you understand that social at Jagex is about community first- celebrating player creativity, amplifying authentic voices and showing up in ways that feel genuine, timely and fun.

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