Join the Luca Faloni Team as an E-Commerce Senior Manager
Company: LUCA FALONI
Location: 37 Kensington High Street (hybrid)
About us
LUCA FALONI is a luxury menswear brand renowned for its commitment to Italian
craftsmanship and timeless design. We offer a curated selection of premium garments,
blending traditional artistry with modern elegance, available online and in our boutiques.
Role overview
We are seeking an experienced E-Commerce Senior Manager to lead and optimise our
online sales channel. This role is pivotal in further enhancing our digital presence, driving online revenue, and ensuring a seamless customer experience across our e-commerce platform
and markets.
Key responsibilities
- Oversee the day-to-day operations of the e-commerce website,
ensuring optimal performance, user experience, and alignment with brand aesthetics.
Develop and implement data-driven and data-supported strategies to improve online store KPIs across all angles, e.g. SEO, merchandising, conversion, customer-centric UX/UI, A/B testing roadmap, etc.
Define and drive e-commerce roadmap in close alignment with with in-house development and UX/UI design
- Collaborate with creative and merchandising teams to ensure accurate and compelling product listings, imagery, and promotional content.
- Monitor and analyse key performance indicators (KPIs) such as traffic, engagement, conversion rates, average order value, and customer acquisition costs to inform strategic decisions.
- Enhance the online shopping experience by implementing best practices in UX/UI, personalisation, and customer service.
- Work closely with marketing, logistics, and customer service teams to ensure cohesive operations and customer satisfaction.
- Stay abreast of e-commerce trends and technologies, recommending and implementing improvements to the platform and user journey.
Qualifications
- Bachelor's degree in Business, Marketing, or a related field.
- Robust experience in e-commerce management, preferably within the fashion or luxury retail sector.
- Proficiency in e-commerce software, ideally in a headless setup (e.g., Storyblok CMS, Centra backend, etc. ) and analytics tools (e.g., Google Analytics).
- Strong understanding of SEO and also AI organic traffic and understanding of interplay between e-commerce and paid marketing (SEM, Social Ads).
- Excellent project management skills and attention to detail.
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Passion for fashion and understanding of luxury consumer behaviour.
Why join us
At LUCA FALONI, you will be part of a dynamic team dedicated to excellence in design and customer experience. We offer a collaborative work environment where innovation is encouraged, and your contributions directly impact our growth and success.
We are an equal opportunities employer. We are committed to equality of opportunity and to
following practices which are free from discrimination. Please, inform us confidentially if you may
require any special accommodation or clarification concerning our recruitment process.