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Area sales manager - north - bd/wf

Bradford
Crown Lift Trucks UK
Area sales manager
€37,500 a year
Posted: 4 May
Offer description

Role

Reporting to the Branch Sales Manager, your key responsibilities involve growing a specific sales territory while delivering excellent customer service to businesses across a range of industry sectors.

The role already manages an existing client portfolio, with success measured by 80% new business development and 20% account management of the current Crown customer base.

You will play a key part in all stages of the sales process, from initial prospecting and appointment making to customer presentations, demonstrations, and ultimately closing the deal.

Effective territory planning and management, coupled with strong work ethic, drive, and enthusiasm, are essential. By offering a consultative approach, you will interact with stakeholders at all levels—from shop floor to board—to understand each prospect’s or customer’s operations and identify opportunities for new or expanded business.

We seek an individual with a successful sales track record in the electric warehousing equipment sector or a closely related industry such as pallet racking systems.

Career stability is important. A consistent employment history is preferred. You should be a self‑starter with a strong work ethic, high energy, drive, and determination.


Skills And Experience

* 3 years of sales experience, ideally within the Materials Handling sector.
* Strong new business development skills.
* Excellent customer management skills to build long‑lasting relationships.
* Personable and capable of building strong relationships.
* Strong presentation and customer‑facing skills.
* Commercial acumen (need identification, market awareness, competitor awareness).
* Strong IT skills, proficient in Microsoft Office (Excel, Word, PowerPoint) and a cloud‑based CRM system.
* Excellent organisational skills, especially territory planning, time management and meeting deadlines.
* Ability to meet individual sales targets by maximising upsell and cross‑sell opportunities.
* Ability to absorb client information and communicate product features and benefits clearly.
* KPI driven.
* Full UK driving licence.


Benefits

Highly competitive salary with attractive commission, 25 days holiday, company car and fuel card, company pension, and personal benefits such as a discount scheme and Tell Us Health.

We invest in employee training and development and offer competitive compensation packages, recognising that people are central to our success.

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