Senior Marketing Manager – Luxury Members-Only Hospitality Destination
Location: Surrey onsite 5 days a week
Salary: Circa £60,000 - £65,000 + 12.5% bonus
Benefits: Company pension scheme, enhanced company sick pay, maternity, and paternity leave, meals provided, corporate gym and spa membership, birthday one day paid time off, exclusive employee engagement platform offering discounts at over 800 retailers, a well-being centre and more, online courses and apprenticeships available, healthcare cash plan, reward & recognition schemes, long service awards and company social and sporting events.
Are you a luxury hospitality marketer who can think strategically while rolling up your sleeves to get things done? Do you have exceptional written English, a sharp eye for brand detail, and experience within luxury hospitality or similar?
My client is a globally admired, members-only hospitality destination, known for its elegance, cultural depth and seamless guest experience. Catering to a discerning community the prestigious brand is synonymous with tradition, elegance, history, world-class service and curated lifestyle offerings. As the business continues to grow, they are seeking a Senior Marketing Manager to lead marketing activity and champion the brand voice.
The Role
Reporting to the Marketing Director, you will lead the planning and execution of multi-channel marketing campaigns that drive engagement, awareness, and member loyalty. You’ll be both the strategic lead and hands-on operator—comfortable building long-term plans and equally happy writing copy, briefing designers, or reviewing CRM performance.
You’ll manage and mentor two Marketing Executives, helping to bring big ideas to life at pace and to the highest standard. Collaboration will be key, as you'll work closely with events, membership, F&B, wellness and external partners to deliver campaigns that reflect the brand's exceptional standards.
The marketing team operate like an internal agency, with responsibilities including:
Marketing Strategy & Planning
* Develop quarterly and annual marketing plans aligned with brand and business goals.
* Own the day-to-day campaign calendar and ensure timely, high-impact execution.
* Monitor performance across channels, using data and insight to optimise results.
Brand & Content
* Protect and evolve the brand identity, ensuring consistency across all touchpoints.
* Write and edit premium-level copy across digital, print, campaigns, and member communications.
* Lead seasonal and event-driven campaigns with a strong narrative and clear objectives.
Digital Marketing
* Oversee content for website, email, organic and paid social, ensuring it reflects the brand tone and aesthetic.
* Work with agencies and in-house resources to deliver digital campaigns that drive engagement and conversions.
* Use CRM and data tools to segment and personalise communications.
Member Engagement & Events
* Partner with the Membership and Events teams to promote cultural and hospitality programming.
* Create marketing campaigns that build loyalty and showcase the value of membership.
* Ensure all member communications are timely, tailored, and beautifully crafted.
PR, Partnerships & Influencers
* Support the development of strategic brand partnerships and collaborative initiatives.
* Work with PR agencies to drive media visibility in luxury lifestyle and hospitality press.
* Identify influencer opportunities aligned with the brand and member values.
Team Leadership
* Manage, mentor and motivate two Marketing Executives, fostering creativity, accountability and delivery.
* Prioritise and delegate effectively in a fast-paced, agile environment.
* Act as a key contact for internal teams and external partners.
About You
You are a confident and creative marketing leader who can bring clarity and calm in a fast-moving, high-standard setting. You combine strategic oversight with a hands-on mindset and take pride in writing and delivering campaigns that are both visually and verbally on-brand.
You’ll bring:
* 6–8 years of marketing experience, ideally in luxury hospitality, lifestyle, or members-club environments.
* A strong track record in campaign planning, digital marketing, content, and brand management.
* Exceptional written English and strong copywriting/editorial skills.
* Experience leading and developing small teams.
* An eye for design, a meticulous approach to detail, and a passion for quality.
* Confidence managing multiple stakeholders and priorities.
Why Join?
This is a rare opportunity to join a prestigious, high-end hospitality brand at a pivotal time. You’ll shape how the brand communicates, engage with influential audiences, and help deliver unforgettable member experiences and communications.
If you're a high-calibre marketer who thrives in both strategic and hands-on roles, I’d love to hear from you.
** Please note this is an onsite role so you will need a car or reliable train access into Surrey **