Social Media Executive
Location: Glasgow/Hybrid
About Us
STV Group plc is Scotland’s home of news, entertainment, and drama, providing audiences with top-quality programming on air, online, and on demand.
Our broadcast channel reaches 3 million viewers each month, with a packed schedule across the day. Our streaming service, STV Player, offers viewers across the UK a wide range of drama box sets and factual entertainment series. STV Studios, our production company, is one of the UK’s leading content creators, with successful productions including Blue Lights, Criminal Record, Bridge of Lies, Celebrity Catchphrase, and Antiques Road Trip.
The Role
We are seeking a Social Media Executive to join our Marketing and Social Media team. The ideal candidate will have experience across various social media platforms and a passion for storytelling in creative and engaging ways.
The Social Media Executive will monitor audience and content trends, and lead in creating and producing content that performs well on social platforms.
Key Responsibilities
* Create, produce, and edit assets for platforms such as Facebook, Twitter, Instagram, TikTok, and YouTube.
* Generate ideas to promote STV content across multiple platforms.
* Write copy and video descriptions, and publish content.
* Utilize metrics to optimize and improve content performance.
* Support all functions of the social media team.
* Collaborate with other teams and external stakeholders.
* Assist with other company tasks as required.
* Travel flexibility as needed.
Skills and Experience
* Strong knowledge of social platforms and content success strategies.
* Creative storytelling skills and ability to connect with audiences.
* Proficiency in video editing software and Adobe products.
* Experience with video and audio recording equipment.
* Quick editorial judgment and adaptability under pressure.
* Attention to detail and innovative spirit.
* Team player in a dynamic environment.
* Excellent communication and relationship-building skills.
Benefits
Join us and enjoy:
* 25 days leave plus 9 public holidays, with options to buy more and additional birthday leave.
* Healthcare cash plan for dental, optical, and wellbeing costs.
* Cycle to work scheme.
* Season ticket travel loan.
* Occupational health services.
* Retail and gym discounts through our benefits portal.
Join Us
If you have a proven track record in a related role, we want to hear from you.
STV Group plc is an equal opportunities employer committed to diversity and inclusion. We encourage applications from underrepresented groups, including ethnically diverse candidates and those with disabilities, deafness, or neurodivergence. We are a Disability Confident employer and will offer interviews to disabled candidates who meet the role’s minimum criteria.
Please inform us of any access requirements to support your application by emailing [emailprotected].
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