Salary: £50 - 60k (depending on experience) + Bonus
Hours: Monday - Friday 8am - 4.30pm (Hybrid working an option)
Benefits: Company Breakfasts every Tuesday / Hot Lunch provided every Friday / Free Parking
We are seeking a commercially driven Head of Marketing to lead and execute a high-impact marketing strategy for a service-led, growth-focused family business. Digital engagement is at the core of our model, and this role will be pivotal in driving high-quality B2B lead generation and measurable ROI.
This is a hands‑on leadership role where you will take full ownership of marketing strategy and delivery, ensuring all activity is aligned to commercial objectives and delivering tangible business results.
Key Responsibilities
* Develop and execute a results-driven marketing strategy focused on B2B digital lead generation
* Own the full marketing funnel, optimising digital channels to drive engagement, conversion and pipeline growth
* Manage and hold external agencies accountable, ensuring performance, ROI and value for money
* Use data, analytics and insight to continuously refine campaigns and improve performance
* Partner closely with sales and leadership teams to align marketing with commercial priorities
* Manage and develop a Graphic Design/Brand Manager, ensuring brand consistency and high‑quality output
* Proven experience in a senior B2B marketing role with a strong focus on digital lead generation
* Expertise across key channels : Paid media (Google Ads, LinkedIn Ads); SEO & content strategy; Email marketing & marketing automation; Social (particularly LinkedIn)
* Highly commercial mindset, with a track record of delivering measurable ROI
* Experience managing and optimising agency performance
* Strong analytical skills and a data‑led approach to decision making
* Confident stakeholder manager with the ability to influence at senior level
* Hands‑on, proactive and comfortable operating in a fast‑paced environment
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