Casual sales assistant

Company Description

At Sports Direct, part of the Frasers Group, we don’t just offer jobs, we offer opportunities. Whether you're looking to kick‑start your career in retail or earn some extra cash on a flexible schedule, there's a role to suit you. With over 600 stores across the UK and Europe and ambitious plans for growth, we’re changing the game in retail.

Why Join Us?

Up to £13.50 per hour plus sales commission. Flexible working hours to suit your lifestyle. Monthly group rewards and recognition. Uniform discount and 20% off across all Frasers Group brands. Discounted gym membership. Opportunities for career development, including national qualifications and internal training. Be part of a fast‑paced, supportive team environment.

Rate dependent on age and location.

Job Description

As a Casual Sales Assistant, you’ll bring energy, enthusiasm, and customer focus to every shift. From helping customers with product selections to maintaining the look and feel of the store, you’ll contribute to a first‑class shopping experience all while gaining valuable skills and building your confidence in a fun, fast‑moving retail environment.

Responsibilities

• Sales & Service – Engage with every customer to deliver outstanding service, use product knowledge to offer tailored recommendations, and drive sales to help exceed store targets.
• Visual Merchandising – Help maintain store standards through stock presentation and replenishment and support visual merchandising standards that reflect the Sports Direct brand.
• Operations – Assist with deliveries and stock processing, ensure pricing is up‑to‑date and accurate, and support stock counts and inventory accuracy.

Qualifications

• Customer‑focused with a passion for retail.
• Friendly, confident, and strong communicator.
• Adaptable with a flexible work ethic.
• Driven to achieve goals and contribute to team success.
• Proud to represent the Sports Direct brand and values.
• May be required to work weekends, evenings, and holidays.

Your Development

From your first day, you’ll receive full in‑store induction training. As you grow, you’ll have access to industry‑recognised qualifications and development opportunities through our internal Team Leader Programme and more.

Additional Information

At Sports Direct, we live by our core values: Think Without Limits – move fast, take bold action, and bring the team along with you. Own It and Back Yourself – take responsibility for your role, master the basics, and drive results. Be Relevant – stay connected to our people, our partners, and the planet.

Due to high interest in these roles, we may close the vacancy early.

Apply now and be part of a winning team at Sports Direct where passion meets performance.