Senior Digital Marketing Executive
Salary: £35,000 - £40,000
Location: Oxford
On-site: 3 days per week
Overview:
We are partnered with an organization dedicated to rescuing over half a million used books weekly, preventing them from ending up in landfills. Their sustainable retailing model lies at the core of their mission.
Responsibilities:
* Contribute to an ongoing content strategy that communicates our brand values effectively to customers, emphasizing what sets us apart in the market.
* Develop weekly, monthly, and quarterly plans for various activities including on-site merchandising, promotions, email marketing, and social media engagement, aligned with seasonal and social trends.
* Collaborate with the product team to enhance the overall site experience, focusing on aspects like site search, product browsing, and checkout flow to optimize the customer journey.
* Implement digital marketing best practices, including SEO optimization, in coordination with the product team.
Relevant Experience:
* Minimum 3 years of experience in digital marketing, preferably in publishing, book retail, or e-commerce B2C environments.
* Proficient in utilizing Google Analytics for daily e-commerce KPI monitoring.
* Hands-on experience with enterprise Email Marketing Platforms, crafting engaging emails, and setting up automated flows based on user behaviours.
* Demonstrated ability to create social media project plans and curate captivating content for followers.
* Proficiency in creative/design software like Photoshop for making adjustments when required.
To Apply:
If you're ready for this exciting opportunity, contact us today to find out more!
We Are Aspire Ltd are a Disability Confident Commited employer