Marketing Manager
Armatile is the one of the leading retailers, distributors, and manufacturers of tiles in Ireland and the UK. Our products range from the authentically traditional to the truly outrageous and can be seen throughout the world in places as diverse as, Ireland, London, Europe, Dubai and the United States.
We are passionate about what we do and pride ourselves on customer service and attention to detail. We have three established award-winning showrooms in N. Ireland and have recently opened a new luxurious tile showroom and design hub in Dublin.
As well as retailing to the public, we work directly with designers, architects and commercial customers and distribute tiles to other tile retailers throughout the island of Ireland. We also deliver the latest tile fashions from our unique bespoke manufacturing facilities to our exclusive supply partners around the world.
As part of our exciting expansion and investment plans, we are recruiting for a Marketing Manager to help develop and deliver a successful marketing strategy for growth, in all areas of our business.
This is an important key appointment for the company, which will provide exciting opportunities for career growth and development. The successful individual will be working strategically with the Board of Directors, who will actively support them to achieve their goals and ambitions.
The ideal candidate should have experience in a commercial marketing management role and have wide knowledge of modern marketing techniques and the successful implementation of digital marketing campaigns and strategies.
You will have responsibility for the development and implementation of company marketing objectives, plans and strategy to achieve sales growth in new and existing markets. You will be proactive, self-motivated and enjoy the challenge of promoting products and concepts to targeted, vibrant and ever-changing sectors of the market.
Role
Liaising with senior management and sales teams to develop and implement a companywide marketing plan
Development and promotion of new and existing product ranges via all sales channels; Retail, Distribution and Specification
Prioritising marketing activities to maximise opportunities.
Development and implementation of a digital marketing strategy
Ensuring that the company's portfolio of products is positioned correctly in the market
Ensure company brand is strong and consistent across all sectors of the business
Responsibility for the management and continuous ongoing development of the company website
Continual assessment of market and consumer trends and competitor activities to adjust marketing strategy when and where necessary.
Manage, mentor and motivate marketing and sales teams.
Formally present company products and services to sales teams and customers
Periodically visit customers to assess and analyse each market.
Organise and attend national and international exhibitions and trade fairs, as a customer and supplier, when necessary.
Organise and attend company events and presentations with prospective customers.
Criteria
3 years managerial experience or related managerial or qualification, and a proven background in marketing & sales.
Commercially creative
Strong knowledge of modern marketing techniques
Experience of developing and implementing an effective marketing strategy
Passion for product development, promotion and sales
Excellent verbal and written communication skills
Experience of digital marketing campaigns and ability to exploit all social media channels to create brand and product awareness and maximise sales growth
Experience of website management and development
* Strong interpersonal skills with a friendly and professional approach.
* Numerate and analytical with attention to detail.
* Good IT skills and knowledge of Microsoft Office packages.
* Self-motivated, with the ability to work independently and in a wider team environment.
* Excellent organisational and time management skills.