Join us as a Search Activation Manager Become a valued member of our Marketing team and deliver the high‑performing paid Search activity that supports our growth across brands and customer segments You’ll take ownership of Search campaign activation, working closely with franchise marketing teams and directly with partners like Google to turn business objectives into measurable results This role sits at the heart of an integrated creative and media team, operating within a modern hybrid model of bank and agency collaboration. It offers a great opportunity to establish your profile while shaping and improving our approach to Search What you’ll do You’ll manage the planning, execution and optimisation of paid Search campaigns across Google Ads and Microsoft Advertising. Your focus will be on ensuring strategic alignment, operational excellence, and measurable outcomes through innovation, collaboration and compliance. As part of a hybrid in-house and agency team, you’ll develop and implement Paid Search strategies that translate our business objectives into high-performing campaigns. As well as ensuring operational and financial control, you’ll deliver actionable insights and recommendations to stakeholders through regular reporting and post-campaign analysis. You’ll also: Run day-to-day campaign delivery, monitoring performance and resolving delivery or technical issues Apply best practice to keyword targeting, ad copy and bidding strategies to improve efficiency and results Manage budgets, pacing and financial processes, making sure approvals and controls are followed Complete quality assurance checks for campaign setup and tracking, resolving issues such as tracking errors The skills you’ll need To succeed in this role, you’ll bring hands‑on paid Search experience and strong analytical skills. Crucially, you’ll also be able collaborate and communicate clearly with a range of stakeholders, including internal and agency partners. In addition, we’ll expect you to have: Proven experience of running paid Search campaigns across Google Ads and Microsoft Advertising Strong analytical skills and confidence in using data and reports to inform optimisation decisions Experience of using bid management and Search advertising tools to manage campaigns at scale Knowledge of applying web analytics tools to understand performance and user behaviour Clear communication and stakeholder management skills, with the ability to explain results and recommendations