Company Description
Greenlight Motors is a family-owned automotive retailer based in Blackburn, Lancashire, with a growing inventory of over 200 vehicles. The company is dedicated to delivering a seamless customer experience, from initial inquiry to aftersales support. Greenlight Motors collaborates with a range of finance partners, including lenders and brokers, to offer customers flexible and hassle-free purchasing options. Known for its customer-centric approach, Greenlight Motors is focused on meeting the diverse needs of its clientele.
Role Description
Greenlight Motors is seeking a full-time Social Media Manager for an on-site role based in Accrington. The Social Media Manager will oversee the company's online presence, develop and execute social media strategies, and create engaging content for various platforms. Responsibilities include managing social media accounts, optimizing content for platforms, monitoring engagement metrics, analyzing performance, and working closely with the marketing team to align campaigns with the company's goals. The role requires creativity, strategic planning, and a strong understanding of digital trends.
Qualifications
Proven expertise in Social Media Marketing and Social Media Optimization (SMO)
Strong skills in Content Strategy and creating engaging, platform-specific content
Excellent Communication and Writing abilities
Proficiency with social media analytics tools to monitor and evaluate performance
Understanding of current trends in digital and social media platforms
Ability to work collaboratively as part of a team in a fast-paced environment
Experience in the automotive or retail sector is an advantage
Bachelor's degree in Marketing, Communication, or related field is preferred