Regional Digital Technical Sales Specialist
GEA is one of the largest suppliers for the food and beverage processing industry and a wide range of other process industries. Approximately 18,000 employees in more than 60 countries contribute significantly to GEA’s success – come and join them! We offer interesting and challenging tasks, a positive working environment in international teams and opportunities for personal development and growth in a global company.
Leacroft Road, Warrington, Cheshire Cheshire WA3 6JF
Shape the Future: Digitalisation represents a huge opportunity to take GEA solutions and production processes to the next level ofproductivity, availability, and sustainability. We are here to take full advantage of this opportunity – by driving digitalization across allcustomers, according to our digital strategy.Collaborative Culture: If there is one word to describe our approach, it’s collaboration. We are one network and succeed only throughclose collaboration across our many locations and areas of expertise. You will be part of a team that values creativity and innovation,working with talented professionals who are passionate about digital solutions and customer partnerships.
Your responsibilities and tasks:
We are seeking a highly motivated and experienced Regional Digital Technical Sales Specialist to support our ambitious Mission30 growth by driving the further digitalisation of our service solutions and offerings, both internally and towards our customers. The ideal candidate will have a strong commercial mindset and a proven track record of generating leads and acquiring new clients through digital and automation product channels. You bring experience in implementing and selling digital/automation service solutions, processes, and workflows that support value streams for customers, and you collaborate closely with local Sales Teams across the EMEA region. A deep understanding of industrial processes and engineering environments is essential for this role.
Build & qualify pipeline: Partner with Frontline Sales to identify and qualify leads, dive into customer requirements, and shape tailored sales strategies informed by market intelligence.
Market & installed-base planning: Analyse the regional installed base, segment customers, and develop regional business plans; maintain territory plans and run regular status reviews and reports to stakeholders.
Solutioning & proposals: Define scopes/architectures and pricing; develop comprehensive, compliant proposals addressing technical, commercial, and legal aspects.
Deal execution: Support bid clarifications and contract negotiations to ensure a smooth and successful close.
Pilots & co-development: Work with GEA Digital Units and Center of Competencies to identify pilot customers, lead co-development projects, and scale proven solutions.
Customer engagement: Plan and deliver site visits, presentations, and demos; present solutions to customers and status updates to internal stakeholders.
Product expertise & enablement: Act as the regional LPT Digital Products Sales Specialist; champion digitisation via the GEA Academy; participate in Center of Competencies (Competence Centre) training and serve as a regional trainer for local Service Sales organisations.
Strategic relationship leadership: Serve as a trusted advisor and foster long-term relationships with a strong customer-centric, growth-mindset approach.
Cross-functional orchestration: Align with Center of Competencies, Product Management, Regional Service Heads, and Project Sales and Service teams to ensure process knowledge and customer access
What you will need to succeed:
Strong commercial mindset with a proven track record of lead generation and new client acquisition through digital/automationproduct channels.
Analytical mindset by analysing the relevant installed base in the region utilizing existing tools and resources and developing regionalbusiness plans including market potential, customer segmentation, and execution of actions to grow digital/automation productsales.
Hands-on experience developing and implementing digital/automation service solutions, processes, and workflows that supportcustomer value streams.
Deep understanding of industrial processes and engineering environments.
A strong collaborative mindset to partner with local Sales Teams across EMEA and global organisation.
Excellent communication and presentation skills
Your profile and qualifications:
Bachelor’s degree or higher in Automation, Electrical, Mechanical, Chemical, or Food Engineering
Profound business understanding with strong commercial mindset
Knowledge of B2B industries, preferably dairy and food processing
Sales expertise in drying & filtration and automation products, with strong negotiation skills at management level
Process knowledge and strong interest in digital products
Analytical, problem-solving, and strategic thinking skills
Strong customer orientation and ability to act as a trusted advisor
Excellent communication and interpersonal skills, with ability to work in international and culturally diverse teams
Adaptability to changing assignments and priorities
High proficiency in English (spoken and written)
GEA is an equal opportunity employer. Applicants will therefore receive consideration for employment without regard to age, sex, race, color, religion, world view, national origin, genetics, disability, gender identity, marital status, sexual orientation, veteran status or any other protected characteristic required by applicable law. Applicants with disabilities are welcome and will be given special consideration if they are equally qualified.
GEA careers
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GEA is certified as a Top Employer by the Top Employers Institute for Europe. We have high scores for Leadership, Ethics & Integrity and Sustainability.
GEA careers
A world of opportunities
We’re a global industrial engineering company and one of the world’s largest systems suppliers for the food, beverage and pharmaceutical sectors, and many others. GEA offers exciting and diverse training and career opportunities around the world.
GEA’s heritage stretches back more than 140 years. Today, we operate in resilient customer industries with a dedicated workforce of more than 18,000 employees and conduct business with more than 150 countries.
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GEA is one of the world’s largest systems suppliers for the food, beverage and pharmaceutical sectors. Our portfolio includes machinery and plants as well as advanced process technology, components and comprehensive services. Used across diverse industries, they enhance the sustainability and efficiency of production processes globally.
GEA is listed in the German DAX and the STOXX® Europe 600 Index and is also among the companies comprising the DAX 50 ESG and MSCI Global Sustainability Indices.
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