About tonies:
tonies is the world’s largest interactive audio platform for children with around 7.8 million Tonieboxes and more than 95 million Tonie figurines sold. The intuitive and award-winning audio system has changed the way young children play and learn independently with its child-safe, wireless, and screen‑free approach. Tonieboxes have been activated in over 100 countries, the content portfolio includes more than 1,100 Tonies figurines in several languages. Since its inception, tonies has achieved significant milestones, including listing on the Frankfurt Stock Exchange in November 2021 as well as a globally present team of over 550 dedicated professionals operating from various countries.
You as part of tonies:
At Tonies, we’re on a mission to bring the magic of audio to children everywhere. Are you passionate about products, storytelling, and screen‑free entertainment for children - and highly motivated by data and performance insights? We are looking for a motivated and analytical Junior Product Portfolio Manager to support the management and optimisation of the UK product portfolio. In this role, you will work closely with the Senior UK Product Portfolio Manager and cross‑functional teams to analyse portfolio performance, interpret sales and margin data, support go‑to‑market execution, and contribute to the ongoing optimisation of our product range. A strong comfort with numbers and the ability to turn data into actionable recommendations will be key to success in this role. This is an exciting opportunity to develop strategic product management skills in a fast‑paced environment while building a strong commercial and analytical foundation.
Your tasks and responsibilities will include:
Portfolio Support & Execution
* Support the Senior UK Product Portfolio Managerin managing the local portfolio across multiple categories
* Assist in aligning UK portfolio needs with global product and content roadmaps
* Maintain product data, lifecycle tracking, and launch documentation
* Manage the UK Digital Product Portfolio under the guidance of the Senior UK Product Portfolio Manager. You will be responsible for aligning with global‑local strategies and goals, as well as tracking the performance metrics and identifying opportunities for growth and profitability.
Market & Performance Analysis
* Support in the analysis of sales, margin, and performance data to identify trends and improvement opportunities
* Support competitor and market monitoring to inform portfolio recommendations
* Prepare regular reporting dashboards and performance summaries as per business need
Portfolio Optimisation
* Support in tracking SKU performance across lifecycle stages
* Support range reviews and recommend adjustments based on data and retail feedback
* Assist in identifying underperforming SKUs and opportunities for growth
Go‑to‑Market Support
* Support launch planning for new products in collaboration with Marketing, Sales, and Operations
* Assist with pricing analysis and post‑launch performance tracking
* Coordinate cross‑functional timelines and deliverables
Category & Retail Support
* Support planogram preparation and retail assortment reviews
* Work with channel owners to gather retail insights
Content & Licensing Collaboration
* Support evaluation of local content and licensing opportunities
* Assist in preparing business cases for new product opportunities
What we are looking for:
* Experience in product management, product marketing, category management, or similar commercial/analytical roles
* Strong analytical mindset with ability to interpret data and derive insights
* Excellent organisational skills with ability to manage multiple projects simultaneously
* Strong communication skills and collaborative working style
* Comfortable working in a fast‑paced environment
* Experience with retail tools, dashboards, or planogram software is a plus
Why tonies?
* Flexibility: Hybrid working with two days in the London office (fixed days - Tuesdays and Thursdays), up to 30 days working abroad, and Summer Hours (June‑August).
* Time Away: 30 days annual leave + bank holidays, 3 Wellbeing Days, paid sick leave, bereavement leave, volunteering day plus bank holiday swaps and more.
* Health & Wellbeing: Private medical insurance via Vitality, mental health support with our Employee Assistance Program, life assurance (4× salary), free Calm subscription, Specsavers eye test voucher, lunch on Tasty Tuesday and more.
* Financial & Career Growth: Competitive salary, pension match up to 4%, £200 learning & development budget, and Babbel subscription.
* Family & Lifestyle Perks: Enhanced maternity & paternity leave, Tonies gifts for major life events, and exclusive staff discounts.
Equity and Diversity
At tonies, we’re passionate about sparking imagination and joy in childhood—and that same energy drives how we build our team. We believe everyone should feel empowered to grow, contribute, and thrive, both at work and in life. That’s why it’s important for tonies to create an environment where all voices are heard, valued and respected, regardless of background or experience. Our stories, content, I&D Champion Group and tonies team are shaped by a wide range of perspectives, and we actively seek out individuals who bring fresh ideas and unique experiences to the table.
Tonies is committed to fostering an inclusive and accessible experience for all candidates. If you need any accommodations to support you during the recruitment process, please contact your Recruitment Partner.
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