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Marketing manager, europe

Cambridge
Cambridge International Education
Marketing manager
Posted: 17 November
Offer description

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We are Cambridge Assessment International Education. We prepare school students for life, helping them develop an informed curiosity and a lasting passion for learning. We are part of the University of Cambridge.


About the role

The role holder will make a significant contribution to enhancing our marketing activity in Europe, allowing for considered end-to-end campaign work, plus logging / reporting on leads and evaluating multi‑channel campaign success. The impact of this will maximise the efficacy of campaigns, improving cut‑through and generating improved brand awareness and adoption of Cambridge programmes and qualifications.

You will assist in enabling us to deliver a higher‑quality programme of virtual and face‑to‑face events in Europe, ensuring we generate good return on event investments.


Responsibilities

* Manage multi‑channel marketing campaigns and support the implementation of marketing communications plans across all channels including digital (web, social media, e‑mail, advertising), print, PR, and events.
* Coordinate events, promote events, and develop event‑specific marketing activity (e.g., competitions and other engagement tools). Set and monitor success measures, set and report on KPIs, and calculate ROI.
* Travel to events in the territory as the marketing representative.
* Support the Senior Marketing Communication Manager Europe with EU Marketing Budget administration, including invoices and reporting of budget expenditure.


About you

A collaborative and flexible individual who will work well within a team and has creative thinking skills. You will have the ability to persuade and build relationships for influence.


Qualifications

* Ideally, you hold a degree or equivalent in a relevant subject such as marketing, PR, or business.
* Good time management skills and excellent English written and verbal communication skills.
* Highly organised with good attention to detail.


Apply

Ready to pursue your potential? Apply now. We review applications on an ongoing basis, with a closing date for all applications being 24th October 2022 and interviews are scheduled to take place w/c 7th November 2022.

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