Headline Summary
Are you a data-driven marketer who loves to blend high-level strategy with hands-on digital execution? We are looking for a Growth and Demand Generation Lead to step into a high-ownership role, taking full accountability for scaling the pipeline, optimising multi-channel campaigns, and driving measurable commercial impact.
* JOB TYPE: Permanent, Full Time
* INDUSTRY SECTOR: B2B SaaS / Technology
* LOCATION: London/Crawley (Hybrid)
* SALARY: £55,000 - £65,000 per annum
About The Company
The client is a global technology group that engineers specialised hardware and software solutions for major broadcast, industrial and entertainment equipment manufacturers worldwide.
The company heavily values cross-functional collaboration and the creative freedom to test bold ideas and directly scale the pipeline, making it an ideal environment for a data-driven marketer looking to see their impact celebrated.
About The Role
What you'll be doing
* Own the end-to-end demand generation strategy, aligning all marketing plans with core commercial targets and revenue goals.
* Execute hands-on multi-channel campaigns across PPC, website, third-party channels, paid social, and email marketing.
* Manage and optimise CRM performance, including lead capture, routing, automation, and full funnel conversion.
* Deliver an integrated SEO and AEO strategy, creating commercially focused content tailored to modern search and AI-driven answer engines.
* Build and maintain performance dashboards, connecting datasets across all channels to deliver structured monthly reporting with clear actionable insights.
* Align Sales, Product, and Marketing teams on lead quality, deal performance reviews, and unified commercial priorities.
* Manage external agencies and shared internal resources, ensuring all outputs focus entirely on the highest-impact activities.
ABOUT YOU
What We're Looking For
* Experience in B2B marketing, specifically within the SaaS or technology sector.
* Proven track record of pipeline ownership, with demonstrated accountability for hitting lead generation, conversion, or revenue targets.
* Deep, hands‑on technical experience with PPC platforms, CRMs (specifically HubSpot), email automation, and web analytics tools.
* Strong analytical capability with a passion for connecting datasets to map and optimise the full‑funnel customer journey.
* Excellent stakeholder management skills.
You MUST have the right to work in the UK - visa sponsorship is not available.
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