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Marketing executive

Liverpool (Merseyside)
Sum Vivas Ltd
Marketing executive
€30,000 a year
Posted: 17 November
Offer description

Building the next generation of Digital Employees through AI-Integrated Digital Humans | CEO, Sum Vivas Ltd

Purpose

Plan, create, schedule and improve multi‑channel marketing campaigns that bring in high‑quality enquiries for Sum Vivas across all services. Turn ideas into finished assets, schedule, and keep improving performance until enquiries turn into paying customers.

Hybrid: South Liverpool office and home.

Part‑time: 20 hours per week.

This is a new role with the option to move to full‑time based on impact.


Core outcomes (first 12 months)

* A dependable campaign rhythm (always‑on activity plus monthly launches) delivered on time at least 95% of the time.
* Enquiries that turn into revenue: meet agreed quarterly targets for enquiries, sales opportunities and closed deals.
* A clear, continuous improvement cycle (split tests, fresh creative, funnel fixes) that shows results improving month on month.


Key measures

* Campaigns launched on schedule; assets delivered to agreed timelines.
* Number of qualified enquiries; cost per enquiry; percentage of enquiries that become opportunities; percentage of opportunities that become wins.
* Website visits to landing‑page conversion; email open and click rates; paid channel click rate, cost per click and conversion rate.
* Social reach, engagement and follower growth.
* Volume and quality of case studies and testimonials produced.


Skills and behaviours

Campaign planning • basic copy and design • good eye for clear, user‑friendly landing pages • confident with modern marketing tools • comfortable with data • strong ownership and follow‑through • clear communication with stakeholders.


What you’ll do


Campaign creation and scheduling (35%)

* Build a rolling calendar (always‑on plus monthly themes) across web, email, social, paid media and events.
* Turn briefs into assets (copy, visuals, short video, landing pages).
* Coordinate approvals and launch dates; keep delivery moving.


Delivery and channel execution (30%)

* Publish updates to the website and social channels; schedule posts using a social tool.
* Create landing pages with clear, fast and mobile‑friendly design; use tracking tags for accurate reporting.
* Support small events, activations and partner co‑marketing.


Optimisation and reporting (20%)

* Run split tests on subject lines, hooks, creatives and forms.
* Produce weekly dashboards and a monthly insights report with proposed fixes and next steps.


Follow‑up and enablement (10%)

* Make sure enquiries are routed quickly, alerts are sent and follow‑ups are booked; close the loop with Sales and the Chief Commercial Officer.
* Keep collateral up to date: one‑pagers, decks, case studies, testimonials and short reels.


Brand and content (5%)

* Maintain tone of voice and visual standards; repurpose flagship content into shorts, carousels and snippets.


What you’ll bring


Must‑haves

* 2+ years in a hands‑on marketing role (agency or in‑house).
* A good sense for clear, scannable, mobile‑first landing pages and forms.
* Confidence with common marketing tools (for example: Canva or Adobe Express; a social scheduling tool; an email platform; a basic website editor; analytics tools such as Google Analytics).
* Comfortable building simple pages with no‑code/low‑code tools and adding tracking tags.
* Clear writing for social posts, emails and landing pages.
* The right to work in the UK.


Nice‑to‑haves

* Basic Figma skills; simple video editing for shorts and reels.
* Experience with customer relationship systems and email automation (for example, HubSpot) and paid ads (Meta, LinkedIn, Google).
* Experience in business‑to‑business technology or the customer experience / artificial intelligence space.


Tools and stack (indicative)

* Creation: Canva or Adobe Express; Figma (nice to have).
* Scheduling and social: Buffer, Hootsuite or Later.
* Email and customer system: Mailchimp or HubSpot (or similar).
* Analytics: Google Analytics; simple dashboards in Looker/Data Studio or spreadsheets.


Deliverables (quarterly rhythm)

* A live campaign calendar and asset tracker.
* Three to four landing pages with clear offers and forms.
* Two case studies or four testimonials; one highlight reel.
* A monthly insights report with top experiments and next actions.


30/60/90‑day plan

* 30 days: Audit channels, assets and data; launch a basic campaign with one new landing page and an email; add tracking tags and a simple dashboard.
* 60 days: Launch a multi‑channel campaign for one product line; produce the first case study or testimonial; run at least three split tests; deliver a clear handover from marketing to sales for qualified enquiries.
* 90 days: Establish a dependable monthly rhythm; show month‑on‑month improvement in enquiries and conversion; publish a compact playbook (templates, checklists, metrics).


Compensation

* Salary: £30,000, pro‑rata to 20 hours per week.
* Flexible hybrid working (South Liverpool office and home).
* Path to full‑time based on impact.

Please include links or attachments that show your work: landing pages, emails, ads, social posts, short videos, dashboards or case studies.


Equal opportunity

We welcome applicants from all backgrounds and do not discriminate based on age, disability, gender identity or expression, marital status, pregnancy, race, religion or belief, sex, or sexual orientation.


How to apply

Send your CV, links to work samples and 3–4 bullet points on a campaign you ran: the goal, channels used, key assets, results and what you would improve next time.


About Sum Vivas

Sum Vivas creates lifelike digital human assistants that help organisations improve customer experience, increase efficiency, and gather valuable insights from real interactions.

Our digital humans can be placed online, in kiosks, on social channels or by phone to greet customers, answer questions, guide decisions, and support service teams. They speak naturally, adapt to the person they’re talking to, and are available in multiple languages — day and night.

We work with shopping centres, visitor destinations, retail brands, leisure venues and service organisations who want to be more welcoming, informative and accessible. Our digital humans don’t replace people — they support them. They take care of the repetitive, high‑volume conversations so teams can focus on what requires human judgement, empathy and specialist knowledge.

We’re based in Liverpool and growing quickly. This is a chance to join a company that’s defining how helpful, human‑centred AI will be used across everyday experiences — from customer information desks to online customer service and beyond.

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