Marketing Manager - Leisure (Retention) - Preston At Places Leisure, we hire people, not just numbers. If you're interested in one of our roles, we encourage you to apply-you could be exactly who we're looking for. While experience matters, we're most interested in individuals who live our People Promises: those who do the right thing, are enthusiastic and eager to grow, believe in community spirit, show respect, and enjoy their work. As part of one of the UK's leading social enterprises, we're dedicated to creating active, healthy, and inclusive communities for both our customers and colleagues. We value kindness, honesty, and teamwork, and we strive to make Places Leisure a supportive and enjoyable place to work for everyone So, what are you waiting for? Join a community that cares about you! More about your role The purpose of the role is to support our Leisure Centres, shaping the end-to-end planning process ensuring alignment with business targets and organisational marketing objectives. Operating as a senior partner to the allocated Business Area, the role leverages data, insight, and performance intelligence to guide decision making and collaborates closely with the Centre of Excellence Marketing and Communications specialists to lead the development and delivery of high impact communication plans across both online and offline channels. This includes overseeing measurement, analysis, and performance reporting to identify actionable insights that inform continuous optimisation. The role also supports with the coordination (and in some cases production) of localised Business Area support, using marketing toolkits and centralised collateral. A key focus is on strengthening customer relationships and driving retention by enhancing engagement across the existing customer base. Essential Criteria Strong planning campaign management, and cross-functional communication skills, with the ability to prioritise and manage multiple high-impact initiatives Proven experience leading complex marketing or communications projects, successfully influencing andmanaging senior stakeholders across diverse workstreams and demanding timelines. Demonstrable experience delivering marketing activity that drives both commercialperformance and/or customer-focused outcomes at scale. Experience planning, coordinatingand executing marketing campaigns aligned to wider business plans and strategic objectives. Ability to evaluate marketing campaigns, translating performance data into actionable insights and strategic recommendations for senior stakeholders Knowledge of marketing and communications across B2C or B2B audiences. Understanding and experienceof managing customer loyalty and retention strategies, ideally within subscription-based or membership-driven environments. Proficiency in Microsoft Office and familiarity with project management and marketing analytics tools (e.g. Monday.com, Google Analytics). More About you You're an organised and proactive marketer with experience in marketing planning and campaign management, confident managing timelines, prioritising workload, and keeping multiple workstreams on track. You work collaboratively and build strong, professional relationships across commercial teams, site teams, and specialist marketing functions. You thrive in utilising data and insights to drive decision-making and optimisation, with strong communication skills, attention to detail, and a structured approach to planning. You'll be familiar with marketing operations, performance tracking tools, and proficient in Microsoft Office and project management platforms such as Monday.com. This role offers flexible working, with the option to work from home. Travel to Places Leisure offices or sites will be required, and candidates should be within reasonable travel distance of one of our office locations; such as Leeds, London, or Preston. Benefits We are a large diverse and ambitious business, which will give you all the challenge you could wish for. We know that there's always more we can do to make you smile, that's why we offer a comprehensive benefits package with each role, yours will include: Competitive salary, with a salary review yearly Pension with matched contributions up to 7% Excellent holiday package - 35 days annual leave with the option to buy or sell leave Cashback plan for healthcare costs - up to 500 saving per year A bonus scheme for all colleagues at 2% Training and development Extra perks including huge discounts and offers from shops, cinemas and much more. Safeguarding At Places for People, safeguarding is everyone's responsibility. We are committed to creating safe communities for our customers and colleagues by protecting children, young people, and adults at risk from harm, abuse, and neglect. We follow robust safeguarding policies and procedures, ensuring all employees, volunteers, and contractors uphold the highest standards of safeguarding and accountability. Our recruitment process includes pre-employment checks, including Disclosure and Barring Service (DBS) checks where applicable, to promote a safe and secure working environment. By joining Places for People, you are expected to contribute to our safeguarding culture, following our policies and reporting concerns to protect those in our communities