Retail Marketing Lead - Travel - £500 pd Inside IR35
We're working with a leading travel and aviation business looking for an experienced Partnerships & Retail Marketing Lead to drive commercial marketing activity across ancillary revenue, partnerships, retail and post-booking customer journeys. This is a high-profile contract role within a large, fast-moving consumer travel organisation, focused on delivering measurable revenue growth through customer marketing, partner campaigns and retail optimisation.
You will lead the commercial marketing strategy across post-book activity, partnerships and retail, helping to maximise customer value and incremental revenue across multiple channels.
Key responsibilities include:
* Leading marketing strategy for ancillary products, retail activity and partnership campaigns
* Driving revenue growth across post-purchase and customer life cycle marketing
* Managing marketing programmes with commercial partners including tourism boards, airports and retail brands
* Delivering integrated campaigns across CRM, digital, media and creative channels
* Optimising the customer journey to improve conversion, attachment rates and overall revenue per customer
* Managing agency partners and external suppliers to deliver effective campaigns
* Overseeing marketing investment and ensuring strong ROI across all activity
* Working cross-functionally with commercial, digital, retail and customer teams
* Supporting the delivery of annual revenue targets across multiple commercial streams
* Leading and developing a small team within a complex, Matrix organisation
Key Skills:
* Experience in travel, aviation, E-commerce, retail or other high-volume consumer businesses
* Background in partnerships, ancillary revenue, retail or life cycle marketing
* Knowledge of delivering marketing programmes tied to commercial performance
* Ability to manage agency relationships and marketing budgets
* Able to lead cross-channel campaigns across digital, CRM and paid media
* Experience working in travel, hospitality or retail environments would be highly beneficial.
Hybrid working (London)
Rate: £500 per day Inside IR35
Duration: 12 months
Location: Hybrid/Luton (2 days per week on site)