The Role
You are seasoned in media relations, the client go-to, and are starting to work on account strategy when not flawlessly executing a Group Press Trip or Media Mission. You play a crucial role in not just delivering big hits, features, and profile stories for clients, but also begin taking a bigger role in helping Account Leads manage the team and leading in-person client-facing interactions. At this stage, the ideal person has solid media and influencer relationships in place, meets with media regularly, and is constantly creating pitch angles based on sound research to get media engaged and excited. In this role, you will take proactive ownership, oversee the strategy for media relations focused tasks, look at accounts holistically to understand what is needed, and jump in for team members at all levels to help or alleviate where needed.
Responsibilities
Account & Client Management
* Day to day client go-to
* Anticipates and takes a proactive approach to managing client needs/ expectations
* Lead portions of client calls
* May lead smaller accounts with senior leadership oversight
* Assist with strategy, planning, implementation and evaluation of PR activities
* Creative brainstorming, programme and pitch development
* Build relationships with destinations, tour operators and offices of tourism in the markets that serve your clients
Media Relations
* Have a wide range of go-to media and influencer contacts making you (and your clients) look like a star as you secure top tier national press and features
* Proactive media relations (pitching, organising media/influencer visits, reviewing & approving media lists) is very much the focus of your day to day
* Regularly research newspapers, magazines, influencers, blogs, digital pieces to find new angles, new editors and new contributors to create new relationships
* Organise pitch priorities; assign and oversee progress of pitches to team members with support of account leadership
* Regularly coordinate in-person media meetings with journalists on location
* Secure and host media and influencers on press trips, media appointments and events
Team Leadership
* Oversee the workflow of junior team members
* Begin to plan Annual plans to impact client goals and KPI’s
* Regularly lead the junior team through projects to make check marks against goals and KPI’s
Industry / JPR
* You confidently secure meetings with relevant brands who may impact your clients goals
* You seek out opportunities for learning by attending conferences, workshops and events on behalf of the agency
Other
* And other tasks, projects, or duties as required
Experience
* University Degree or comparable experience required
* At least 2 years of public relations experience in travel, hospitality, tourism, culinary restaurant and/or consumer lifestyle arenas, either having worked in an agency or in-house position
* Must have stellar hotel, restaurant and media references
* Must have strong and proven relationships with local, regional and national media contacts.
Requirements
* Ability to travel for client needs
* Excellent computer skills, including Word, Excel and Powerpoint in a Microsoft Windows environment
* Excellent oral and written communication skills
* Excellent interpersonal skills, experience in a hospitality environment is a plus
* Excellent time management and organisational skills
* Must be able to identify and resolve problems in a timely manner
* Strong knowledge of media and news cycles
* Ability to thrive in a deadline-driven environment
* Strong understanding of Instagram and TikTok
* Strong understanding of Influencer relations and engagement
* Must have a valid passport for international travel
Benefits
* Very competitive salary
* 25 days annual leave + 8 bank/public holidays
* Private health and dental care
* Free 'trade' nights across entire portfolio of clients
* New business commission (10%)
* Company pension scheme
* Anniversary gifts
* Inter-office trips (New York, LA, San Diego, etc.)
* Professional development opportunities
* Monthly training sessions
* Flexible hours (Fridays WFH)
* Summer Friday hours
* Mobile phone stipend
* Regular team socials and Summer & Christmas parties
* Corporate discount with ClassPass
Applicants for employment must possess work authorization for the country in which they are applying, which does not require sponsorship by the employer for a visa.
Equal Employment Opportunity
J Public Relations (J/PR) and 20Two Studio (Studio) strongly support equal employment opportunity for all applicants regardless of race, color, religion, sex, gender identity, pregnancy, national origin, ancestry, citizenship, age, marital status, physical disability, mental disability, medical condition, sexual orientation, genetic information, or any other characteristic protected by state or federal law.
Hiring Practices
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
J/PR and Studio recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. J/PR and Studio may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, Internet recruiting, job fairs, college recruiting, and search firms.
#J-18808-Ljbffr