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Head of marketing

Saffron Walden
Permanent
Platform Recruitment
Head of marketing
Posted: 30 April
Offer description

Head of Marketing | Saffron Walden | £75,000 - £85,000 This organisation is a well-established, independently owned business with a strong heritage and a close-knit, supportive team culture. It places a high value on creating an inclusive workplace where individuals feel respected, empowered, and encouraged to share ideas. Employees benefit from a collaborative environment that supports innovation, high-quality customer service, and meaningful engagement across the business. About the company: The organisation develops and supplies advanced laboratory equipment designed to support safer, more sustainable, and efficient scientific research. Its customer base includes organisations across the pharmaceutical, biotechnology, contract research, agrochemical, academic, and specialty chemicals sectors. Products are supplied directly within its home market and distributed globally through an established international partner network. The Role: * Customer Insight & Segmentation – Analyse and prioritise key audience groups, identifying the behaviours, needs, and motivations that influence decision-making. Ensure these insights are translated into effective, targeted marketing initiatives. * Business & Growth Strategy – Assess market opportunities and growth drivers to develop customer-focused strategies that deliver measurable commercial results. * Brand Positioning & Value Proposition – Establish and s...

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