A fast-growing brand in the sports sector is seeking an experienced Marketing Campaign Manager to lead launch campaigns for new site openings across the UK. This is a fantastic opportunity to play a central role in expanding a well-backed, high-growth business with a strong customer proposition.
The Opportunity:
The successful candidate will be responsible for planning and delivering integrated marketing campaigns that drive awareness, engagement, and sign-ups ahead of each new retail site launch. This role spans digital and offline activity, including lead generation, local marketing, brand activations, and launch events.
Key Responsibilities:
* Develop and execute multi-channel marketing campaigns for new site launches
* Manage lead generation activity across paid social, email, and organic channels
* Oversee production and rollout of in-store and local marketing assets (flyers, signage, banners, etc.)
* Coordinate soft launch events, including guest lists, local partnerships, and influencer activity
* Collaborate with internal CRM teams to build targeted, automated email campaigns
* Track campaign performance and optimise based on data insights
The Ideal Candidate:
* Minimum 3 years’ experience in marketing or campaign management, ideally from a retail or leisure environment
* Proven ability to deliver localised, high-impact launch campaigns
* Strong project management skills and comfortable managing multiple launches at once
* Confident communicator with excellent stakeholder management skills
* Detail-oriented with a creative approach to local marketing
* Willing to travel regularly across the UK to support on-site execution
This is a great opportunity for a driven marketing professional who enjoys variety, autonomy, and the chance to see their campaigns come to life on the ground.
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