Our client, a well-established and growing equipment supplier based in Gatwick, is seeking a strategic and commercially focused Email Marketing Executive to join their marketing team. This is not a purely content-led role – they’re looking for someone who can take ownership of email marketing strategy, drive measurable performance improvements, and directly impact sales growth. The Role As an Email Marketing Executive, you will be responsible for developing and delivering a results-driven email marketing strategy aligned with wider business goals Developing & implementing a strategic marketing plan Building & maintaining HTML email templates Creating & managing automated email workflows aligned with website & customer portal journeys Segmenting email databases & personalising content for targeted engagement Monitoring, analysing & reporting on campaign performance Using data insights to optimise campaigns & improve conversion rates Identifying opportunities to increase revenue through improved engagement & automationThis role requires someone who can confidently analyse performance metrics and continuously refine campaigns to boost sales & customer retention. The Person Proven strategic email marketing experience Experience within a B2B or E-commerce environment (preferred but not essential) Experience building HTML email templates Technical mindset with the ability to interpret data & implement improvements ...