Job Description
Are you looking to progress within your marketing career?
Do you have strong B2B Marketing experience?
Are you a strategic leader with hands-on marketing experience?
If you can answer yes to the above questions then this could be the PERFECT role for you!
Reed Marketing & Creative are partnered with a hugely successful and growing B2B business, who are looking for a Head of Marketing to join their marketing team.
Key Responsibilities:
* Develop and implement forward-thinking marketing strategies that align with the company’s long-term vision and growth goals.
* Oversee the execution of multi-channel campaigns that drive strong engagement, lead flow, and brand visibility.
* Guide the creation of compelling content and customer journeys that enhance brand perception and conversion rates.
* Build, coach, and expand a high-performing marketing team, fostering a culture of creativity, accountability, and continuous improvement.
* Strengthen the performance of digital, social, paid media, and direct marketing activity through innovation and experimentation.
* Partner closely with senior leadership and cross-functional teams to ensure marketing efforts support commercial targets.
* Lead strategy for events, launches, partnerships, and collaborative projects to broaden reach and revenue.
* Interpret data and performance metrics to optimise campaigns, improve ROI, and drive informed decision-making.
* Oversee partner and affiliate programmes to extend market presence and maximise joint opportunities.
Skills & Experience Required:
* A successful track record developing and executing high-impact marketing strategies within digital-first or growth-focused organisations.
* Experience leading sizeable teams and nurturing talent to achieve outstanding performance.
* Strong commercial acumen with a deep understanding of campaign scalability, customer behaviour, and revenue growth levers.
* Confidence experimenting with new platforms, technologies, and trends to stay ahead of the curve.
* An innovative mindset, resilience, and the ambition to drive a marketing function to its next stage of evolution.
* Excellent communication skills, with the ability to influence stakeholders at all levels.
In return you will receive a salary paying circa £100,000K depending on experience + excellent benefits +FREE parking when in the office.
If you are keen to know more about this fantastic opportunity as a Head of Marketing position, please click on the link to apply! Alternatively, you can get in touch with Bianca Halliburton at Reed Marketing & Creative in Reading