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Head of product marketing

Manchester
Permanent
Conferma
Head of product
Posted: 2 January
Offer description

Conferma is a global payment technology company who combine innovation and expertise to push the boundaries of what can be achieved in the world of virtual payments. We were created in 2005 and were more recently acquired by Sabre, with additional investment from Mastercard. Over the past decade, the Conferma ecosystem has grown, enabling us to become the world's largest payments platform for virtual cards.

We've engineered connectivity to over 90 of the world's best commercial card partners, over 400 travel management companies and over 150 travel technology partners. Every day, our team members work together to make it easier for travellers to connect with people and places. Our teams include passionate people dedicated to providing an environment that encourages partnership, a place where you feel like you belong, and where you are empowered to succeed. We look forward to having you join our journey - and seeing how far we can go, together!


The position:

We're looking for an experience product marketing leader. This role involves owning the strategy for developing product positioning and messaging for key products and features. As the Head of Product Marketing, you'll play a pivotal role, supporting out GTM motion across departments, helping us grow and establish ourselves as the leading provide of virtual payment solutions.


You'll be:

* A product champion - You know how to work closely and effectively with stakeholders to understand the strategic direction of our business and influence the external-facing product roadmap.
* A problem solver - You can translate complex product developments into actionable insights, offering solutions and recommendations that deliver measurable results.
* Strategic - Relishing the opportunity to develop and execute our product marketing strategy. Work with cross-functional teams to create GTM strategies for our products and core verticals that help drive demand and improve retention.
* Tech savvy - You have the ability to translate complex technical concepts into clear, engaging content that resonates with both technical and non-technical audiences.
* Autonomous - You are proactive in generating new content ideas, researching unfamiliar topics, and driving product marketing content initiatives from start to finish.
* Organised - Capable of managing multiple projects simultaneously, ensuring high standards and timely delivery.
* A leader and a doer - As comfortable growing and empowering your team as you are being hands on.


What you'll have:

* Professional experience in B2B tech or SaaS product marketing roles, ideally within fintech or commercial card payments
* Strong generalist marketing capability, delivering full-mix execution grounded in product and commercial strategy
* Demonstrated success in defining product marketing strategies, shaping market perception, and driving product adoption
* Excellent storytelling and communication skills, with the ability to articulate product value internally and externally
* End-to-end ownership of content creation and delivery
* Experience leading teams across both scale-up and established corporate environments
* Expertise in managing complex go-to-market campaigns involving cross-functional stakeholders


Compensation:

Salary & Bonus: Competitive


Benefits at Conferma:

At Conferma we understand that our people are what make us great. We have set out to provide a comprehensive benefits package that includes everything you would expect, as well as providing flexibility for you and your family.

* A salary sacrifice pension to maximise your contributions
* Life Assurance cover to provide peace of mind
* Enhanced Company sick pay to put your mind at rest
* Single cover private medical scheme, with the flexibility to add family members at your own cost
* 25 days paid annual leave plus bank holidays, allowing you to focus on what's important to you outside of work
* The ability to purchase up to 10 additional days holiday each year to enable additional time off
* Additional paid time off for life events, such as moving house or getting married
* An additional days leave on or around your birthday
* Enhanced paid parental leave on the birth or adoption of your child
* A confidential Employee Assistance program (EAP) available to all 24/7
* Access a range of fantastic additional rewards, such as Cycle 2Work, Gym Membership, Tech Scheme and discounted shopping and Cinema tickets, via Conferma Rewards



Diversity, Equity and Inclusion

We are committed to ensuring equal opportunity for all. We intend that no job applicant or employee shall receive less favorable treatment, nor be disadvantaged by any conditions or requirements which are irrelevant.

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