National Account Manager – High Street Discounters & Convenience
Home Based with frequent travel to HQ in Haydock
We're proud to be exclusively partnering with Aimia Foods on a key hire within their Commercial division. The team behind well-known brands such as Drink Me Chai, Horlicks, Bubbleology, Shmoo and Galaxy Hot Chocolate, Aimia has been developing drinks loved by consumers across retail and foodservice for decades.
We’re proud to support their next phase of growth by connecting them with the talent that will help drive it forward.
As part of continued growth within the Retail division, Aimia is now looking to appoint a National Account Manager to take ownership of Discounter & Convenience accounts driving distribution, profitability and flawless in-store delivery.
The Role
* Own and grow key accounts across High Street Discounters & Convenience
* Deliver revenue, margin and distribution targets in line with agreed budgets
* Build and execute robust Joint Business Plans aligned to customer strategy
* Identify and unlock growth through NPD, range extensions, pricing strategy and promotions
* Lead annual forecasting, budget planning and weekly volume tracking
* Negotiate cost prices and implement price increases confidently and commercially
* Ensure flawless execution of listings, launches and promotional activity
* Work cross-functionally with Marketing, Supply Chain, Finance and NPD to deliver best-in‑class execution
This is a hands‑on, creator‑executor role. You won’t just build strategy, you’ll deliver it.
About You
You’re commercially sharp, structured and energised by ownership.
* Proven National Account Management within Branded Drinks or Food
* Ideally exposure to Discounters and Convenience but all Off Trade will be considered
* Confident managing JBPs, pricing, forecasting and margin delivery
* Detail‑oriented and commercially agile
* Proactive, organised and delivery‑focused
* Strong negotiator who builds collaborative, long‑term customer partnerships
Interested?
The Advocate Group is a leading search and selection business providing top talent to the consumer products sector. If you’re interested in finding out more about our available opportunities or how we can help you further your career, then please contact us today.
Drop me a message or apply directly to find out more.
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