Overview
Job Ref: Ref-28631
Location: Belfast
Employment: Full-Time Permanent
Closing Date: 11 November 2025 12:00 am
Outlet Manager
Reports to: Regional Sales Manager
Direct Reports: Sales Advisors, Senior Sales Advisors
Purpose
To provide the best possible service to customers, thereby maximizing sales and profit
Responsibilities
* Customer Relations / Selling Skills - Promotes a professional and quality level of customer service to existing and new customers; assesses and satisfies customers needs and queries / problems; identifies and maximizes selling opportunities; ensures staff give the required level of customer service; actively achieves Company KPIs
* Commercial and Business Acumen - Proactively seeks opportunities for increased business; awareness of competition; supports new directions and initiatives; creative presentation ability of company products
* Leadership / Taking Responsibility - Accountable for the day-to-day running of the store and management of staff; ensures full adherence to company policy and procedures in all areas including customer relations, housekeeping, merchandising and display, security of premises, cash and stock, and administration; leads by example; uses authority when necessary
* Legislation - Ensures the correct implementation of any legislation affecting the business (health and safety, licensing, trading standards)
* Organisation and Planning - Plans, prioritises and organises work to optimize the use of resources and meet deadlines; schedules events / tasks and delegates effectively to staff; plans and introduces contingencies as required
* Maximises Resources - Operates store in accordance with agreed targets and budgets in relation to sales, stock loss, stock levels, man hours and operating costs
* Quality Emphasis - Committed to setting and maintaining high store and personal standards, with excellent merchandising skills
* Motivating Others - Encourages team effort, builds cohesion and maintains motivation
* Staff Training and Development - Understands and delivers training and development needs of team members; gains willing cooperation; gives regular feedback to team; appraises performance; encourages open communication and is constructive when confronting individuals
* Effective Administration - Accurately adheres to company administration systems regarding cash, stock, payroll and marketing; adopts a systematic and organized approach; checks standards of accuracy; follows written and verbal instructions to company standards and accountable for all communication within the store
* Problem Solving - Anticipates and identifies problems; uses analytical and investigative skills in problem solving and proposes solutions / evaluates alternatives; takes action to resolve problems in accordance with company needs
* Any other duties relevant and related to the post
Qualifications
Essential
* Good standard of education to include 5 GCSEs with English Language and Maths or equivalent (Grade C or above)
OR
* 1 year previous supervisory or management experience in a retail or customer focused environment
* Must be committed to successfully completing WSET Level 3 Award in Wines and Spirits
Desirable
* WSET Level 2 Award in Wines and Spirits
* NVQ Level 3 or equivalent qualification that relates to the retail industry
Skills and Experience
Essential
* Minimum of 1 year experience in a customer focused environment
o Excellent standard of dress and appearance
o Communication skills - A proven ability to communicate effectively and professionally at all levels, both internally and externally; appreciates the target audience, selects appropriate style and content and demonstrates good written, verbal, and listening skills
o Customer focused - maintains a professional level of customer service at all times; identifies accurately the needs of internal and external customers and works to exceed the customer's expectations by delivering a high quality service
o Personal drive and a pleasant, positive, and enthusiastic, \'can-do\' attitude, demonstrating an appropriate level of motivation
o A good team player with the ability to lead and work in a team environment
o A valid driving license plus access to a car
Desirable
* 1 year previous supervisory or management experience in a retail or customer focused environment
* Interest and / or knowledge of wine
Main Points of Contact
* Customers
* Sales Advisors/ Regional Sales Developer / Regional Sales Manager / General Manager
* Marketing / Payroll / Stock / Cash Departments
* Distribution / Maintenance Personnel
Other Relevant Information
* Must be age 18 or over
* Flexible approach to the needs of the business essential - must be able to work:
o A full shift on a Friday and Saturday, one of which must be to close of business
o A minimum of 2 evenings per week, inclusive of a Friday or Saturday (and not including Sundays) to close of business
o You are not assigned to a particular store and may be required to work in or transfer to another store within a reasonable travelling distance
* Full, valid driving licence desirable
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