Demand Generation Manager | B2B SaaS Location: Southwest London (Hybrid, 3 days in the office) Salary: £55,000 – £65,000 5% discretionary bonus We’re working with a fast-growing, PE-backed SaaS business that’s scaling quickly and continuing to invest heavily in marketing. Following a period of sustained success, they’re now looking for an experienced Demand Generation Manager to join their talented team and take ownership of driving pipeline growth. This is a newly created role in a business where marketing is genuinely valued. You’ll join a supportive, collaborative environment with an impressive leadership team and a CEO who gives the team the autonomy and resources to make a real impact. It’s a place where people stay and develop - many of the team have been with the company for 5 to 20 years, testament to the culture, progression, and shared passion for doing great work. What you’ll be doing: Lead performance marketing across LinkedIn, Google, and Bing, managing all activity in-house Design and execute ABM programmes (1:Many, 1:Few, and 1:1) in close collaboration with sales Build and nurture audiences through HubSpot, automating workflows and refining lead scoring Analyse campaign data to optimise performance and share actionable insights Partner with content and product marketing to align messaging and drive consistent results What we’re looking for: Proven experience in B2B SaaS demand generation Hands-on expertise across paid channels and ABM strategy/delivery 5 years’ experience in a similar marketing role Strong HubSpot Marketing Hub knowledge What’s on offer: 5% discretionary bonus 28 days holiday (plus bank holidays) with the option to buy 5 more Hybrid working (3 days onsite – typically Tuesday to Thursday) A PE-backed, high-growth environment with excellent leadership and culture Clear career progression and genuine ownership of your area If you’re a results-driven marketer who loves combining strategy with hands-on execution – and you’re looking for a business that truly invests in its people and marketing – we’d love to hear from you.