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Content specialist

Gloucester
JR United Kingdom
€60,000 - €80,000 a year
Posted: 7 June
Offer description

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Manchester based with regular travel to Cyprus - 1 week per month


Content Specialist / Digital Marketing Agency / International clients / Regular travel to Cyprus 1 week per month / 25 days holiday per year plus bank holidays / Flexible working / Private health care / Enhanced maternity and paternity packages / Access to discount and reward portals

The Content Marketing Specialist will be responsible for 3 brands new to the agency, focusing on growth by exploring multiple strategies across these brands. The role involves collaboration with various teams within this expanding international digital marketing agency.


Reporting into the Social Media Team Lead, the Content Specialist will:

* Assist teams and stakeholders in executing brand strategies.
* Implement content marketing strategies throughout the customer journey.
* Collaborate with agencies to produce high-quality content and creative assets.
* Deliver engaging content to clients.
* Plan content calendars with agencies.
* Revise and optimise content based on SEO research.
* Analyze web metrics to evaluate content success and develop optimisation plans.
* Create content distribution networks with other marketing verticals.
* Perform audits on site usability, content, and branding from a user perspective.
* Publish digital content via CMS.
* Maintain consistent tone of voice, visual style, and brand adherence across all touchpoints, following brand guidelines.


Requirements:

* Strong knowledge of current content marketing trends.
* Experience in content and ad copywriting.
* Understanding of SEO fundamentals aligned with Google algorithms.
* Familiarity with content distribution through social media.
* Experience in video content ideation and execution.
* Detailed reporting skills to demonstrate content ROI.
* Ability to work independently and within teams.
* Experience managing budgets.

This role is ideal for someone eager to impact their career and contribute to the growth of clients and brands. Regular travel to Cyprus (1 week per month) is essential to support the growth strategy for newly acquired clients. The rest of the time, work will be split between the Manchester offices and remote working.

If this opportunity excites you and you are ready for the challenge, apply now.

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