ECommerce Marketing Manager
We are looking for an experienced and data-driven Ecommerce Marketing Manager to lead online marketing strategies and drive revenue growth through digital channels for a top-rated Tech company in the Manchester area!
You will be responsible for planning, executing, and optimising ecommerce campaigns, improving conversion rates, and ensuring a seamless customer journey across all digital touchpoints.
Proven expertise in driving eCommerce revenue growth
Manchester office
Hybrid working - 3 days per week in the office
A leading technology company who offer a portfolio of software products to users and enterprises worldwide. They develop easy to use, hard not to love software that ensures rapid system recovery and streamlines workflows, minimising downtime in increasingly complex environments. Recently recognised as one of the UK's Best Workplaces by Great Place to Work, they champion wellbeing and commitment to supporting their teams.
You will be key in driving business performance by identifying and optimising underperforming website pages and implementing conversion-focused strategies.
Collaboration with our Product, Development, and Marketing teams will be essential to refresh and enhance the user experience, ensuring increased revenue and customer retention.
Additionally, you will implement and manage an affiliate marketing program to drive incremental traffic and revenue growth.
Proven track record of driving significant eCommerce revenue growth and improving customer retention rates.
Strong knowledge of website optimisation tactics, including A/B testing, SEO, and CRO.
Experience in implementing and managing affiliate marketing programs.
Data-driven decision-making approach with experience using tools such as Google Analytics, Hotjar, and CMS platforms.
Excellent project management skills and ability to collaborate across departments.
Strong understanding of eCommerce platforms, user behaviour, and conversion funnels.
USER EXPERIENCE | WEBSITE OPTIMISATION | ECOMMERCE GROWTH | GROWTH MARKETING | DIGITAL PERFORMANCE