Brand & Demand Generation Team | Sunderland (hybrid) with flexible location options Role overview We're looking for a creative and driven Video Producer to join our Brand & Demand Generation team, responsible for producing high-quality video content that supports brand storytelling and drives demand across our marketing channels. This role will create engaging video content across social media, marketing campaigns, in-game promotions, and digital advertising - helping to attract, engage, and convert audiences while staying true to tombola's brand. While this role is primarily based in Sunderland, we're open to candidates based in Gibraltar, Dublin, or working remotely. If based outside Sunderland, there will be an expectation to travel to our Sunderland office once a month for team collaboration and planning. You'll work closely with marketing, creative, social, and demand teams to concept, shoot, edit, and deliver video content that performs across multiple platforms. Key accountabilities & responsibilities Create, shoot, and edit video content for brand and demand-led campaigns across social media, paid media, display advertising, and in-game promotions Develop concepts, storyboards, and scripts for video projects, ensuring alignment with campaign objectives, performance goals, and brand guidelines Collaborate with marketing, design, social, and demand generation teams to plan and deliver compelling, audience-first video content Optimise video content for different platforms including Instagram, TikTok, YouTube, Facebook, and web, with an understanding of format, performance, and audience behaviour Stay up to date with trends in video production, social media, and digital content, bringing fresh ideas that support both creative impact and campaign effectiveness Manage multiple projects from concept through to delivery, meeting deadlines while maintaining high production standards Contribute creatively to wider brand and demand generation campaigns, supporting with ideas, storytelling, and execution Skills, capabilities & experience Proven experience (2-5+ years) as a Video Producer, Video Content Creator, or in a similar role A strong portfolio or showreel demonstrating video production, editing, and storytelling capability Proficiency in video editing software such as Adobe Premiere Pro, Final Cut Pro, After Effects, or similar Experience with motion graphics, animation, or visual effects is desirable but not essential Strong understanding of social media and paid digital platforms, video formats, and best practices Excellent creative, visual, and storytelling skills Strong organisational and time-management skills, with the ability to manage multiple projects simultaneously Collaborative mindset with the confidence to work cross-functionally and contribute ideas