Job Description
Senior Marketing and Communications Officer
Redditch – Hybrid
Full-Time (Permanent)
£35,000 – £37,500 per annum (dependent on experience)
Location: Hybrid (minimum one day per week in our office in Redditch, Worcestershire); Some additional travel across UK required occasionally.
Employment Type: Full-Time (35 hours per week); Job shares, and compressed hours will be considered; Occasional evening and weekend work required (approx. four times per year).
About the Employer
Cavell is the charity that transforms the lives of nursing and midwifery professionals facing crisis and tough times. The need for Cavell has never been greater, and the charity is at its most critical point in its 108-year history as the demand for support is at an all-time high. Our new 3-year strategy will see the charity evolve beyond grant making and emotional support to a bold yet apolitical advocate which amplifies the voices and lived experiences of nursing and midwifery professionals.
The Role
Cavell is looking for a creative, proactive and data-driven individual to join us as a Senior Marketing and Communications Officer (known internally as Senior Marketing, Comms and Digital Content Officer). This role will lead the creation of engaging digital content, including high-quality video, while supporting the delivery of effective digital marketing campaigns that raise awareness of our work and strengthen engagement with nursing and midwifery professionals, supporters and partners.
Working closely with the Marketing and Communications Manager and wider team, the successful candidate will help deliver integrated digital campaigns, optimise email marketing journeys and use analytics to continually improve performance across our digital channels. The role combines hands-on content production with a performance-focused approach to digital marketing, ensuring activity is insight-led and delivers measurable impact.
The Ideal Candidate
We’re looking for someone who:
* Has strong videography and video editing skills and experience creating digital-first content.
* Has experience delivering digital marketing campaigns and improving performance through data and insight.
* Is confident analysing digital analytics and translating data into practical recommendations.
* Has experience managing and optimising email marketing journeys and audience segmentation.
* Has strong copywriting and storytelling skills for digital platforms.
* Has excellent communication and collaboration skills.
* Is highly organised with the ability to manage multiple projects and deadlines.
* Has experience of optimising a CRM database to effectively capture and manage data.
* Has strong attention to detail and maintains high editorial and brand standards.
* Has an understanding or empathy for the pressures facing nursing and midwifery professionals.
Our ideal candidate will also:
* Have experience capturing content at events and working with ambassadors or beneficiaries (desirable).
* Have experience working within the charity or healthcare sector (desirable).
Benefits:
* A flexible, supportive working culture.
* 30 days of annual leave (including bank holidays).
* Up to an 8% employer pension contribution.
* Access to an employer assistance program.
* Enhanced sick pay (after probation).
* Enhanced family leave policies.
Application Process:
* Please click on the 'Apply' button to download the full job pack and upload your CV and a Cover Letter by 10:30am on Thursday, 14th May.
* Screening interviews will take place during w/c 18th May, and final stage interviews will take place on 27th and 28th May.