Reporting to UK General Manager for Allergan Aesthetics, this role is based in the Marlow office and is part of the UK Senior Leadership team, responsible for UK & Ireland Allergan Aesthetics.
Job Overview: To drive Allergan Aesthetics product lines, envisioning and executing marketing programmes to support brand, customer and consumer awareness and needs, whilst abiding by the relevant codes of conduct.
Key Responsibilities
* Lead the marketing department and a cross functional matrix team to drive strategy, operational excellence and brand success.
* Play a very active role liaising with International Marketing and Commercial Operation organization to align on global plans.
Key Accountabilities
* Financials: Participate in annual forecasting cycle, utilise market data to appraise brand performance and manage promotional budget.
* Development of Brand strategy and tactical deployment: Lead the development of robust strategic plan for brands, create campaign assets, develop digital marketing programmes and manage creative and medical communication agencies.
* Inspire and lead a team: Lead, manage and develop the Marketing team, work with direct reports to create individual development plans and develop a team culture aligned to Allergan's values.
Requirements
* Prior consumer healthcare or beauty industry marketing experience.
* Product launch experience at a Country or International level.
* Experience of strategic brand planning through to local execution.
* Experience of hiring and managing external agencies.
* Digital and consumer experience preferred.
* Sales/sales management experience or strong understanding of customer needs/insights.
* People management / team leadership.
Behaviours/Skills
* Strong communication skills.
* Demonstrated leadership and excellent influencing skills.
* Very strong planning and project management skills.
* Creativity.
* Ability to work well in a team environment.
* Ability to multi-task and to get things done.
* Flexible and adaptable approach.
At Allergan Aesthetics, an AbbVie company, we develop, manufacture, and market a portfolio of leading aesthetics brands and products. Our goal is to consistently provide our customers with innovation, education, exceptional service, and a commitment to excellence, all with a personal touch. AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives and serving our community. Equal Opportunity Employer/Veterans/Disabled.
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